A recent report by food safety certification experts Lloyds register surveyed 1000 UK consumers their views on the food industry, including their opinions on vegan and organic claims and ethical and sustainability considerations. The results find that brand confidence is low after some revealed their products aren’t completely vegan.
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Consumers Have Doubts Whether Foods are 100% Vegan
Data compiled by the Lloyd’s Register group shows that British consumers are dubious when food suppliers claim their foods are 100% vegan or organic. The report is based on findings from 1,000 UK consumers who were asked their views on the food industry.