Mind Blown

Mind Blown X PLNT Burger crabby burger

© PLNT Burger/Mind Blown

Gastronomy & Food Service

Mind Blown & PLNT Burger Join Forces for the Third Year to Offer ‘Happy Crabby Sandwich’ for World Ocean Month

US plant-based seafood brand Mind Blown has partnered with fast-casual chain PLNT Burger to offer the limited-time-only ‘Happy Crabby Sandwich’ for the third year running. June is World Ocean Month, and the burger will return to menus from June 8 to mark World Ocean Day. It will be available until September 1 at all PLNT Burger locations across New York, Boston, Philadelphia, D.C., Maryland, and Virginia. The Happy Crabby features Mind Blown’s Maryland-Style Plant Based Crab Cake, tossed in an Old Bay-inspired seasoning and served with lettuce, tomato, pickles, and house-made tartar sauce in a toasted bun. Each crab cake reportedly contains 11g of plant-based protein. “The ‘Happy Crabby’ is back, baby!” said Spike Mendelsohn, co-founder and Culinary Director of PLNT Burger. “This crispy, tangy …

more

Plant Based Seafood Co. x Wintzell's

© Plant Based Seafood Co.
Food Service

Iconic Wintzell’s Oyster House Reinvents Southern Seafood with Plant-Based Offerings from Mind Blown

Wintzell’s Oyster House, a Southern seafood institution founded over 85 years ago, has introduced plant-based seafood options in partnership with Mind Blown Plant Based Seafood Co. Its Montgomery, Alabama, location now offers a range of plant-based alternatives, including oysters, shrimp, and crab cakes, available as part of its regular menu. Wintzell’s has built a reputation over the years with its “Fried, Stewed, and Nude” oysters, and the decision to introduce plant-based options is a response to changing customer preferences for more sustainable dining choices. “At Wintzell’s, we take pride in tradition, but we also recognize the importance of offering innovative and sustainable choices for our customers. Partnering with Mind Blown™ allows us to expand our menu while staying true to our commitment to serving the …

more

Topics:

Mind Blown crispy shrimp

© Mind Blown
Products & Launches

Mind Blown Plant Based Seafood Co. Launches New Crispy Fried Shrimp, Ready to Heat-and-Eat

Mind Blown Plant Based Seafood Co. this week announces the latest addition to its product lineup: Crispy, Crunchy, Fried Shrimp. The plant-based alternative, designed to mimic traditional fried shrimp, debuts as a limited-time offering exclusively available from the company’s website. According to Mind Blown’s Co-founder and CEO Monica Talbert, the new shrimp aims to replicate the experience of traditional fried shrimp while being accessible to individuals with dietary restrictions or allergies. “This shrimp is crispy and crunchy on the outside and tender and sweet on the inside, just like traditional shrimp from the water. It’s also our first par-cooked product that is ready to heat and eat,” states Talbert. Talbert, whose background includes experience in seafood restaurants, added that fried shrimp has long been a …

more

Topics:

Mind Blown New Crab Cakes

©Mind Blown

Retail & E-Commerce

Mind Blown by The Plant Based Seafood Co. Arrives at 80 Wegmans Locations

The Plant-Based Seafood Co. has announced a new partnership with Wegmans Food Markets in the United States to distribute its plant-based seafood alternatives across 80 Wegmans locations. Starting in May, customers in Washington D.C., Delaware, Massachusetts, Maryland, New York, New Jersey, North Carolina, Pennsylvania, and Virginia will be able to purchase Mind Blown’s Plant-Based Crab Cakes and Dusted Scallops. The Plant Based Seafood Co. is a family-owned business led by an all-female team that brings over two decades of experience producing seafood. The company now focuses on creating plant-based versions of popular seafood dishes, and its current product range includes plant-based versions of shrimp, scallops, coconut shrimp, and crab cakes. Growth strategy The partnership with Wegmans marks another strategic step for The Plant Based Seafood Co. …

more

The Plant Based Seafood Co. shrimp

© The Plant Based Seafood Co.
Meat- and Fish Alternatives

The Plant Based Seafood Co. Partners with Sam Rust Seafood to Strengthen Distribution Network

The Plant Based Seafood Co., known for its award-winning plant-based seafood brand, Mind Blown, has joined forces with Sam Rust Seafood, a wholesale supplier specializing in premium seafood distribution. This partnership begins with a distribution agreement, opening access to plant-based alternatives at Sam Rust’s restaurants and retailers. Sam Rust Seafood is a fourth-generation family-owned business with over 85 years of experience in seafood distribution. Leveraging the company’s extensive network in the United States, The Plant Based Seafood Co. will be able to tap into opportunities to make plant-based seafood options more accessible to American consumers. Located on an island in Virginia’s Chesapeake Bay, The Plant Based Seafood Co. has a rich history that began with ownership of a seafood market and an award-winning seafood restaurant. …

more

Vegan dusted scallops

© The Plant Based Seafood Co.

Meat- and Fish Alternatives

The Plant Based Seafood Co. Announces Co-Development Collab with ICL Group Ltd.

The Plant Based Seafood Co., recognized for its plant-based seafood brand Mind Blown, has entered into a co-development agreement with ICL Group Ltd., a multinational company specializing in sustainable technologies for the agricultural and manufacturing sectors. This partnership aims to develop innovative replication technologies for plant-based seafood alternatives, bringing together a team of professionals with expertise in the plant-based food industry. Monica Talbert, CEO and Co-Founder of Mind Blown expressed her anticipation for the partnership, stating, “We are very excited to partner with ICL, a giant in the research and development arena. We look forward to combining our technology, knowledge, creativity, and expertise to create and accelerate new, more nutritional products to market, as well as continue to positively impact our oceans.” Scaling up production ICL …

more

Mind Blown Seafood + Tom Colicchio

©Mind Blown Seafood Co.
Retail & E-Commerce

PlantX Adds Mind Blown Plant-Based Seafood to E-Commerce Platform

Vancouver-based online supermarket PlantX announces today that it has added Mind Blown™ vegan products from The Plant Based Seafood Co. to its popular ecommerce platform. The Plant Based Seafood Co., a female-founded and family-owned enterprise, is the creator of  The Mind Blown™ range, which entered retail in early 2021. The range includes Dusted Shrimp, Coconut Shrimp, Dusted Scallops, and Crab Cakes which have attracted notable investors such as TV host and celebrity chef Tom Colicchio as well as chef Spike Mendelsohn of PLNT Burger. Award-winning innovations The Mind Blown range has received multiple awards and is available in food service through several major distributors including Sysco, US Foods, Fancy Foods Inc., and Webstaurant, and in retail at Sprouts. The most recent innovation, Mind Blown™ Shelf-Stable …

more

Vegan Crab Cake Sandwich at PLNT Burger

© PLNT Burger/Mind Blown
Fast Food

Mind Blown Seafood and PLNT Burger Team Up to Launch “New Bay” Crab Cake Sandwich

In celebration of World Ocean Month, Mind Blown™ by The Plant Based Seafood Co. and vegan chain PLNT Burger announce they are partnering to launch the New Bay Crab Cake Sandwich this summer.  Available for a limited time, the sandwich will be sold at PLNT Burger’s 7 locations across the DC Metro area – including Maryland, Virginia and Washington DC – from June 1st until Labor Day weekend.  The New Bay sandwich features Mind Blown’s Maryland-Style Plant Based Crab Cake, which is said to offer the real taste and texture of traditional crab meat, and contains 11 grams of protein. As part of Mind Blown’s mission to protect the oceans, 1% of profits will be donated to the Coral Restoration Foundation, which works to restore the …

more

Topics:

Vegan Scallops / Vegan Seafood

© The Plant Based Seafood Co.
Products & Launches

The Plant Based Seafood Co. Unveils ‘First-of-Its-Kind’ Mind Blown Shelf-Stable Sea Scallops

The Plant Based Seafood Co. announces the launch of Mind Blown™ Shelf-Stable Sea Scallops, its first shelf-stable alt-seafood product. Described as a first-of-its-kind creation, the new plant-based scallops will launch on the company’s website beginning March 29th.  According to the brand, the Mind Blown Sea Scallops feature a long shelf life with no need for freezing or refrigeration. Made entirely from plants, the Sea Scallops reportedly taste just like real scallops and can be used in a wide range of recipes.  The product debuted at Plant Based World Expo in 2022 during a cooking demonstration with celebrity chef and Mind Blown investor Spike Mendelsohn. The company reports the response at the event “far exceeded” its expectations. In February 2023, the Shelf Stable Sea Scallops also …

more

Topics:

Mind Blown New Crab Cakes

©Mind Blown

Company News

Mind Blown Seafood Expands Plant-Based Crab Cakes and More into US Food Service

Mind Blown by the Plant-Based Seafood Co. announces the expansion of its products into US food service through several major distributors, including Sysco, US Foods, Fancy Foods Inc., and Webstaurant. The brand’s new crab cakes will now be available in new markets across New York, New Jersey, and Connecticut, as well as to operators nationwide via Webstaurant.  According to Mind Blown, the expansion means the crab cakes will also be featured on more restaurant menus, such as All Surf No Turf in Clifton, NJ.  Strong growth Mind Blown debuted its plant-based Crab Cakes, Dusted Shrimp and Scallops at all Sprouts Farmers Markets locations in July. The rollout followed two years of strong growth for the brand, which has gained the backing of celebrity chefs like Spike …

more

Mind Blown w/ Kelp Seaweed

©The Plant Based Seafood Co.

Food & Beverage

Mind Blown Seafood to Debut New Shrimp, Scallops and Crab Cakes Made with Atlantic Sea Farms Kelp

Alt seafood brand Mind Blown Plant-Based Seafood and kelp producer Atlantic Sea Farms announce they are partnering to incorporate new kelp ingredients in Mind Blown’s award-winning product line.  Beginning in mid-October, Atlantic’s umami-rich kelp will be added to Mind Blown Dusted Shrimp and Dusted Scallops, followed by Mind Blown Crab Cakes in 2023. The new products will launch at all 300+ Sprouts Farmers Markets across the US.  Grown via Atlantic’s regenerative aquaculture, kelp is a carbon-negative and hyper-efficient crop that requires zero inputs from fertilizer, pesticides, feeds or fresh water. Kelp seaweed is also one of the most nutrient-dense foods on the planet, with high levels of iodine, antioxidants, potassium, iron, and the highest natural concentration of calcium found in any food.  Both Mind Blown …

more

Fairs & Events

Discover the Next Generation of Plant-Based Food

Is your organization keeping up with consumer demand for plant-based? Are you looking for the latest products before they hit menus and shelves? Plant Based World Expo North America is the only professional 100% plant-based focused event for foodservice and retail professionals, distributors, investors, and manufacturers.  The demand for plant-based foods has never been stronger, and shows no sign of slowing down. In fact, the total plant-based market value in the U.S. is now around $7 billion, according to data from the Plant Based Foods Association (PBFA), The Good Food Institute, and SPINS. Consumers are hungry for healthier, more humane and more environmentally friendly options, and new and exciting products are hitting shelves every day to help meet that demand.   The Plant Based World Expo …

more

Spike Mendelsohn

Image: chefspike.com
Investments & Finance

Chef Spike Mendelsohn Invests in Mind Blown, a Fast-Growing Vegan Seafood Brand

The Plant-Based Seafood Co., producers of award-winning Mind Blown seafood products, announces an investment from celebrated chef Spike Mendelsohn. The investment amount was not disclosed. Chef Spike is a growing influence in the plant-based industry, having opened ten outlets of his popular PLNT Burger restaurants and launched Eat the Change, a line of mushroom-based jerky. The chef said the alt-seafood maker’s focus on flavor prompted him to join the brand.   “When I first tasted the coconut shrimp, I literally had my Mind Blown!,” commented Chef Spike. “While I initially fell in love with the product, the reason I am investing in Mind Blown is because I love being part of an innovative team that leads with deliciousness first.” Chef Spike previously appeared with the brand at …

more

Topics:

The Plant Based Seafood Co most disruptive product award

© The Plant Based Seafood Co
Products & Launches

The Plant Based Seafood Co. Launches its Award-Winning Mind Blown Vegan Seafood Into Retail

The Plant Based Seafood Co., a female-operated family company which leveraged its experience in conventional seafood to create award-winning plant based seafood, recently announced a partnership with wholesale marketplace Pod Foods for its US retail launch. Its Mind Blown Coconut Shrimp was named Most Disruptive Product of 2020 at Prepared Foods’ Spirit of Innovation awards.

more

Topics: