Japanese brand Next Meats has announced three upcoming product launches. The first, plant-based pork, is a response to numerous requests from customers — pork is the most consumed type of meat in Japan.
Japan’s Next Meats Reveals India Expansion Plan
Japanese vegan producer Next Meats looks to be expanding into the emerging Indian plant-based market. A lab and manufacturing unit in India are reported to be in development, while the brand is set to open brick-and-mortar locations in the country. As first reported by Mint, the Tokyo-based Next Meats has entered a partnership with Indian food tech startup Vegan Meat India with a view to launching alt meat products across the subcontinent. Products would be developed to Indian tastes, with Next Tandoori Chicken and Next Chicken Biryani two of the products slated for release. With a growing population of over 1.3 billion people, India is said to be experiencing a “huge paradigm shift” towards plant-based meat alternatives despite the market being at an early stage …
