Nutpods, one of the fastest-growing natural food brands in the country, has teamed with private equity firm VMG Partners to cultivate the exploding demand for plant-based creamers. VMG specializes in building iconic brands and joins nutpods’ current investors CircleUp Growth Partners and the Sidekick Fund.
Trendy Californian Brand Nutpods Launches Zero Sugar Barista Oat Line
Popular vegan creamer brand nutpods has just introduced a new line of zero sugar barista oat milks that are tailor-made for espresso drinks. The California-based brand, born from a Kickstarter campaign, was founded by Madeline Haydon in 2013 and has benefited from its ambassador and influencer marketing programs, as well as help from niche bloggers. The new collection “will satisfy nutpods fans’ desires for an easy to foam and froth oat milk designed to create barista-quality lattes and cappuccinos at home but without the high levels of sugar often found in oat milk,” says the brand. Original and Cinnamon Dolce flavored Barista oat milks in 32oz cartons are now available at Sprouts and Fresh Thyme. “Our zero-sugar brand has always been about giving the consumer choice …