PepsiCo, Inc. and Beyond Meat Inc. announced yesterday their plans to form a joint venture called The PLANeT Partnership, LLC, to create new plant-based snacks and beverages. Following the release of the information, Beyond Meat’s share price rose sharply. Financial terms of the partnership were not disclosed.
Beyond Meat and PepsiCo Unveil First Joint Product: Beyond Meat Jerky
Beyond Meat and PepsiCo announce the launch of Beyond Meat Jerky, the first product from the two company’s PLANeT Partnership, LLC joint venture. The plant-based beef jerky will debut in US stores nationwide beginning March 23. Beyond Meat says the jerky is the brand’s first shelf-stable product and will open new distribution channels ranging from grocery stores to gas stations, club stores and pharmacies. Created to offer a healthier, full-flavored and convenient snack experience, the jerky is made from peas and mung beans with ten grams of protein per serving and no cholesterol, soy, gluten or GMO’s. The product is marinated and slow-cooked to offer the same savory experience as traditional beef jerky, according to the brand. The jerky launches in the following flavors: Original: Slightly …