Plant Based Food Finland: “We Seek to Create a More Level Playing Field With Traditional Food Products”
Jukka Kajan is the Executive Director of Plant Based Food Finland. In his current role, he leverages his extensive network and industry expertise, gained from a career in stakeholder relations and public affairs for food companies, as well as consulting on the dynamics of the plant-based food value chain. He is driven by the impact that plant-based foods and novel foodtech can have in building a more sustainable future. We spoke with Jukka Kajan about the organization’s mission to support and accelerate the growth of the plant-based food sector in Finland. In this interview, he shares insights into the country’s thriving plant-based industry, key market trends, and the challenges shaping its future. We also discuss Finland’s role as a leader in oat-based innovation, the policy changes …
