Most alt-protein companies start out by making the basics, like burgers and nuggets. But US-based Prime Roots has taken a different approach, aiming to make plant-based comfort foods that aren’t widely available.
Prime Roots Partners With Three Little Pigs to Bring Plant-Based Pâté to NYC
Prime Roots, the producer of koji-based deli meats, has partnered with Three Little Pigs, an artisanal charcuterie and pâté maker, to introduce its collection of plant-based pâtés and foie gras to customers in New York City. The range blends traditional French cuisine with the innovative and sustainable ingredients of Prime Root’s plant-based products, including its Black Truffle Koji-Pâté, Harvest Apple Koji-Pâté, and Koji-Foie Gras. These products are developed using koji, a fungi root commonly utilized in Asian cuisines for its umami-rich qualities, which is key to replicating the taste and texture of meat-based products. Founder and CEO of Prime Roots, Kimberlie Le, commented on the launch, saying, “It’s so fun to wow people’s tastebuds with a plant-based koji-pâté, and koji-foie gras that gives people the …