Morningstar Farms Joins with Pringles to Debut ‘First-Of-Its-Kind’ Plant-Based Chik’n Fries, Unveils Egg Bites
Less than a week after announcing it would strategically retain its plant-based foods business, Kellogg appears to be doubling down on its alt-protein investment. Morningstar Farms now collaborates with potato chip maker Pringles, also a Kellogg brand, to launch “first-of-its-kind” vegan Chik’n Fries. The plant-based brand will also debut a new breakfast item, Breakfast Bites with Vegan Egg and Cheeze, in the US later this year. Described as fry-shaped, dippable finger food, MorningStar Farms Chik’n Fries will be available in two varieties: Original, which combines notes of chicken broth flavor with Pringles’ signature potato-crisp taste, and Scorchin’ Cheddar Cheeze. According to Morningstar, the 100% plant-based Chik’n Fries are golden on the outside, juicy on the inside and offer 11 grams of protein per serving. Both flavors can …
