Czech Retailers Pledge to Make Plant-Based Alternatives More Accessible
At the New Food Forum conference held in Prague on April 18, retailers such as Tesco Czech Republic announced plans to make more plant-based alternatives available at affordable prices. The news comes as Czech consumers become increasingly interested in plant-based foods; according to ProVeg Czechia, data from consumer research agency GfK indicates that 4 out of 10 Czech households have purchased plant-based alternatives within the past year, with three-quarters making repeat purchases. Speakers at the conference emphasised the importance of certifications such as V-Label to help consumers identify plant-based foods. They also discussed supporting local plant-based producers through strategies such as minimising labelling restrictions and providing government support for innovation in food production. Initiatives such as the ProVeg Czech Export Alliance, which helps members who …