Redefine Meat Introduces Plant-Based Burgers and Mince with 90% Less Saturated Fat
Redefine Meat has launched a new line of plant-based products aimed at improving the taste and nutritional profile of its offerings. The next-generation Redefine Burger and Redefine Beef Mince are set to hit retail shelves across the Netherlands, Germany, and France. These products feature significant improvements, including a reduction in saturated fats by up to 90% and a protein content ranging from 11 to 16 grams per 100 grams. Delivering a “meatier” experience The newly released products were developed in collaboration with chefs, meat experts, and consumers to ensure both flavor and texture meet consumer expectations for a more authentic meat experience. Extensive sensory testing, which involved both vegan and non-vegan participants, informed the final formulations of the burgers and mince. The company claims that …