SHICKEN Tikka Kebab to Launch at Costco US After Sales at European Stores Rise by 15%
Asian-inspired plant-based brand SHICKEN announces that its award-winning Tikka Kebab has gained a listing at Costco US, following the brand’s huge success at Costco UK and its expansion into Costco Iceland, Sweden, and France earlier this year. According to SHICKEN, sales of the Tikka Kebab have risen by 15% at Costco stores in the UK and Europe over the past year. SHICKEN will now reportedly become the only UK plant-based brand in Costco US stores, initially launching at locations in the northwest with the possibility of expanding into other regions. The potential opportunity across the entire Costco estate is said to be over $40 million in sales revenue. The launch comes after SHICKEN secured listings at another US chain, Sprouts Farmers Market, earlier this year. …