Tastewise, an AI-powered consumer insights platform, released a study into plant-based eating trends and consumer motivations. The report, “Plant-Based EatingA bird’s eye view of the $42B market”, shows the conversation is shifting away from ideological and political drivers, towards more health-oriented motivations.
Top Food Trends for 2022 from Sea Moss to Oyster Mushrooms
The top food trends for 2022 have been revealed in the latest Tastewise market trends report, with plant-based foods dominating the list. With health and sustainability considerations now playing the biggest role in the mainstream consumer outlook, foods like sea moss, oyster mushrooms, and edible flowers are topping the trend predictions. The top US consumer trend prediction for 2022 is sea moss – the sustainable and nutritious ingredient often used as a thickening agent in food and beverage. Its high zinc and folate content boosts its reputation as a fertility-booster in women, with the data showing that functional health ingredients are here to stay. Sustainability is trending next at +24% 2YoY with a special interest in regenerative farming, habitat conservation, and carbon footprint. Consumers are also …
