Von Holzhausen Launches First 100% Plant-Based Topcoat to Replace Plastic Finishes in Alt-Leather
Sustainable materials brand von Holzhausen announces the introduction of Liquidplant™, a 100% plant-based and plastic-free topcoat to replace petroleum-based polyurethane. Under development for 2.5 years, LiquidPlant is described as a first-of-its-kind innovation that can replace plastic topcoats in a wide range of materials, including traditional and synthetic leather, paper, wood, plastic and fabric. A global problem According to the brand, both the animal and synthetic leather industries rely on plastic topcoats for a durable and long-lasting finish. However, petroleum-based topcoats – which represent a $1 trillion global industry – pollute landfills, take centuries to break down and release harmful microplastics into the environment. Made from corn sugar, castor oil and flaxseed oil, LiquidPlant is said to offer a fully plant-based, durable topcoat technology. The product …
