The Body Shop Becomes First Global Beauty Brand with 100% Vegan Portfolio Certified by The Vegan Society
The Body Shop announces that it has become the world’s first global beauty brand to offer a fully vegan portfolio certified by The Vegan Society — a milestone in cruelty-free cosmetics and body care. Now, hundreds of the brand’s products, encompassing skincare, body care, hair care, makeup, and fragrance, have 100% vegan formulations and carry the Vegan Trademark (products with old and discontinued formulations will be available for sale until depleted). To obtain the global gold standard certification on the entire portfolio, over 4000 raw materials, including their suppliers and manufacturers, had to undergo The Vegan Society’s meticulous assessment, explains the vegan beauty retailer. “We did it! Every single product formulation from The Body Shop is now certified by The Vegan Society. We know that vegan …