The New Originals Company

M. Krön and M. Robin © The New Originals

Investments & Acquisitions

The New Originals Company Expands Tofu Portfolio with SoFine Acquisition

The New Originals Company is further expanding its expertise in the tofu convenience category with the acquisition of SoFine. With the acquisition of the established SoFine brand and the production facility in Landgraaf, the Netherlands, the New Originals Company aims to strengthen its innovative capabilities and expand its expertise with an extended product portfolio. Matthias Krön, CEO of The New Originals Company, stated, “We are very pleased to be sustainably expanding our expertise with the new site and almost one hundred highly qualified employees. With SoFine, we are expanding our portfolio with important innovations such as sliced tofu, diced tofu, minced tofu and tofu in water packs, and can thus contribute to the further development of the entire category. “The plant in Landgraaf complements our …

more

VFG sells Tofutown facility

©VFG / TOFUTOWN

Company News

VFG Sells German TOFUTOWN Facility to The New Originals Company

The Vegan Food Group (VFG), formed this January from the previous VFC Foods as a holding company comprising VFC, Meatless Farm, and Clives Purely Plants, and with plans to carry out further acquisitions such as that of TOFUTOWN in February, announces it is selling its manufacturing plant in Wiesbaum to The New Originals Company. Described on its website as the “first truly European tofu company” and positioning itself as a “Europe-wide leader in tofu innovations”, The New Originals Company was founded in February 2024 by the Lunter family, of NLT Management Holding and Raiffeisenbank Landesbank Oberösterreich, which apparently employs 600 people across five countries. Matthias Krön, CEO of The New Originals Company, comments: “Bernd Drohsin and Tofutown’s team in Wiesbaum have been pioneers in organic …

more