Mind Blown crispy shrimp

© Mind Blown

Products & Launches

Mind Blown Plant Based Seafood Co. Launches New Crispy Fried Shrimp, Ready to Heat-and-Eat

Mind Blown Plant Based Seafood Co. this week announces the latest addition to its product lineup: Crispy, Crunchy, Fried Shrimp. The plant-based alternative, designed to mimic traditional fried shrimp, debuts as a limited-time offering exclusively available from the company’s website. According to Mind Blown’s Co-founder and CEO Monica Talbert, the new shrimp aims to replicate the experience of traditional fried shrimp while being accessible to individuals with dietary restrictions or allergies. “This shrimp is crispy and crunchy on the outside and tender and sweet on the inside, just like traditional shrimp from the water. It’s also our first par-cooked product that is ready to heat and eat,” states Talbert. Talbert, whose background includes experience in seafood restaurants, added that fried shrimp has long been a …

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Mind Blown X PLNT Burger crabby burger

© Plant Based Seafood Co.

Fast Food

PLNT Burger Reintroduces Mind Blown Plant-Based Crab Cake Sandwich at All Locations

Mind Blown by The Plant Based Seafood Co. and PLNT Burger have announced the introduction of ‘The Happy Crabby’ Sandwich ahead of World Ocean Month, bringing the plant-based crab cake back to PLNT Burger menus following its limited-time success last year in the DMV area. Starting today, the ‘Happy Crabby’ Sandwich will be available at all PLNT Burger locations across New York, Boston, Philadelphia, Washington DC, Maryland, and Virginia. The sandwich features Mind Blown’s Maryland-Style Plant-Based Crab Cakes, which offer 11 grams of protein and contain a blend of wheat protein, pea protein, natural vegan crab flavor, and spices, with the aim of replicating the taste and texture of traditional crab cakes.  Jonah Goldman, co-founder and CMO of PLNT Burger described the new sandwich: “We …

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Mind Blown New Crab Cakes

©Mind Blown

Retail & E-Commerce

Mind Blown by The Plant Based Seafood Co. Arrives at 80 Wegmans Locations

The Plant-Based Seafood Co. has announced a new partnership with Wegmans Food Markets in the United States to distribute its plant-based seafood alternatives across 80 Wegmans locations. Starting in May, customers in Washington D.C., Delaware, Massachusetts, Maryland, New York, New Jersey, North Carolina, Pennsylvania, and Virginia will be able to purchase Mind Blown’s Plant-Based Crab Cakes and Dusted Scallops. The Plant Based Seafood Co. is a family-owned business led by an all-female team that brings over two decades of experience producing seafood. The company now focuses on creating plant-based versions of popular seafood dishes, and its current product range includes plant-based versions of shrimp, scallops, coconut shrimp, and crab cakes. Growth strategy The partnership with Wegmans marks another strategic step for The Plant Based Seafood Co. …

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The Plant Based Seafood Co. shrimp

© The Plant Based Seafood Co.

Meat- and Fish Alternatives

The Plant Based Seafood Co. Partners with Sam Rust Seafood to Strengthen Distribution Network

The Plant Based Seafood Co., known for its award-winning plant-based seafood brand, Mind Blown, has joined forces with Sam Rust Seafood, a wholesale supplier specializing in premium seafood distribution. This partnership begins with a distribution agreement, opening access to plant-based alternatives at Sam Rust’s restaurants and retailers. Sam Rust Seafood is a fourth-generation family-owned business with over 85 years of experience in seafood distribution. Leveraging the company’s extensive network in the United States, The Plant Based Seafood Co. will be able to tap into opportunities to make plant-based seafood options more accessible to American consumers. Located on an island in Virginia’s Chesapeake Bay, The Plant Based Seafood Co. has a rich history that began with ownership of a seafood market and an award-winning seafood restaurant. …

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Mind Blown Seafood + Tom Colicchio

©Mind Blown Seafood Co.

Retail & E-Commerce

PlantX Adds Mind Blown Plant-Based Seafood to E-Commerce Platform

Vancouver-based online supermarket PlantX announces today that it has added Mind Blown™ vegan products from The Plant Based Seafood Co. to its popular ecommerce platform. The Plant Based Seafood Co., a female-founded and family-owned enterprise, is the creator of  The Mind Blown™ range, which entered retail in early 2021. The range includes Dusted Shrimp, Coconut Shrimp, Dusted Scallops, and Crab Cakes which have attracted notable investors such as TV host and celebrity chef Tom Colicchio as well as chef Spike Mendelsohn of PLNT Burger. Award-winning innovations The Mind Blown range has received multiple awards and is available in food service through several major distributors including Sysco, US Foods, Fancy Foods Inc., and Webstaurant, and in retail at Sprouts. The most recent innovation, Mind Blown™ Shelf-Stable …

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Vegan Scallops / Vegan Seafood

© The Plant Based Seafood Co.

Products & Launches

The Plant Based Seafood Co. Unveils ‘First-of-Its-Kind’ Mind Blown Shelf-Stable Sea Scallops

The Plant Based Seafood Co. announces the launch of Mind Blown™ Shelf-Stable Sea Scallops, its first shelf-stable alt-seafood product. Described as a first-of-its-kind creation, the new plant-based scallops will launch on the company’s website beginning March 29th.  According to the brand, the Mind Blown Sea Scallops feature a long shelf life with no need for freezing or refrigeration. Made entirely from plants, the Sea Scallops reportedly taste just like real scallops and can be used in a wide range of recipes.  The product debuted at Plant Based World Expo in 2022 during a cooking demonstration with celebrity chef and Mind Blown investor Spike Mendelsohn. The company reports the response at the event “far exceeded” its expectations. In February 2023, the Shelf Stable Sea Scallops also …

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Mind Blown at UCR

©The Plant-Based Seafood Co.

Gastronomy & Food Service

Mind Blown Seafood Launches Plant-Based Crab Cakes at University of California

Alt-seafood startup The Plant-Based Seafood Co. announces its Mind Blown Crab Cakes are now available at the University of California, Riverside campus.  University debut The Crab Cakes are currently being served in three campus locations, including Glasgow Dining, Lothian Dining, and The Barn. To celebrate the event, members of Mindblown’s team was onsite to meet and greet UCR students.  This launch reportedly marks the brand’s first appearance in campus dining. According to MindBlown, the UCR Dining Services Team has a long history of providing students, faculty and staff with nutritious food and welcoming service, with a focus on sustainable cuisine.  Recently, MindBlown’s plant-based Crab Cakes gained US national distribution through Sysco US Foods, Webstaurant.com,  GTFO It’s Vegan and Fancy Foods. The latest addition to the …

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Spike Mendelsohn

Image: chefspike.com

Investments & Finance

Chef Spike Mendelsohn Invests in Mind Blown, a Fast-Growing Vegan Seafood Brand

The Plant-Based Seafood Co., producers of award-winning Mind Blown seafood products, announces an investment from celebrated chef Spike Mendelsohn. The investment amount was not disclosed. Chef Spike is a growing influence in the plant-based industry, having opened ten outlets of his popular PLNT Burger restaurants and launched Eat the Change, a line of mushroom-based jerky. The chef said the alt-seafood maker’s focus on flavor prompted him to join the brand.   “When I first tasted the coconut shrimp, I literally had my Mind Blown!,” commented Chef Spike. “While I initially fell in love with the product, the reason I am investing in Mind Blown is because I love being part of an innovative team that leads with deliciousness first.” Chef Spike previously appeared with the brand at …

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Better Meat Co

© Better Meat Co

Fermentation

Better Meat Co. Announces Mycoprotein Fermentation Facility in Sacramento

The Better Meat Co., a producer of plant protein ingredients, announced the opening of a new fermentation plant that will produce Rhiza, the company’s new mycoprotein superfood ingredient. The first brand in agreement to use the ingredient is The Plant-Based Seafood Co. The business-to-business ingredients company will initially employ 16 people in West Sacramento. While the plant’s primary purpose is to serve as an R&D corporate headquarters, it will produce and supply thousands of pounds of Rhiza to select food companies for use as an ingredient in both plant-based and hybrid animal-based meat products. “If we’re serious about lessening humanity’s footprint on the planet, we need to get serious about our food-print, and that means reducing our reliance on animals for food,” said Better Meat …

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