Singapore’s Next Gen Foods has spoken with vegconomist previously about its plant-based TiNDLE chicken and plans for widespread expansion. Since our last chat, the brand has appointed Rachel Konrad, previously of Impossible Foods and Tesla, so it was time to catch up again and find out more from Andre Menezes about Next Gen’s plans in the US market.
TiNDLE Foods Arrives in US Retail with Plant-Based Chicken Products
TiNDLE Foods, formerly known as Next Gen Foods, makes its US retail debut today with the launch of TiNDLE Chicken products, which are now available at select retailers across the country. The company’s expansion into the US retail market follows successful launches of the products in Europe earlier this year, including partnerships with Whole Foods Market and Morrisons in the UK and the EDEKA Group, Germany’s largest retailer. Following the company’s rebrand back in August, TiNDLE began manufacturing in the US and launched its first product entirely developed and manufactured in North America: The TiNDLE Breakfast Sausage, which secured foodservice partnerships with Mr. Charlie’s and Neat Burger. Now, TiNDLE makes its debut in retail, facilitated through key partnerships with Giant Eagle, an established grocery store …