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Investments & Finance

Heather Mills’ VBites Plant Creates Hundreds of Jobs Amid German Food Giant Investment

December 10, 2021

Heather Mills’ VBites plant in Peterlee, UK is set to create over 320 new jobs in the area following a multimillion-pound partnership with food giant Pfeifer & Langen. The German food conglomerate has entered into a strategic partnership with the plant-based producer, purchasing 25.1% of VBites. The new Peterlee plant will now expand production after the Pfeifer & Langen announcement. The minority stake owner specializes in large-scale food manufacturing and is the parent company of Intersnack – which has an annual turnover of €2 billion. The partnership with VBites will complement Pfeifer & Langen’s previous investment in German pea-protein brand Endori Producer of vegan meat, seafood, and dairy products, VBites has experienced impressive growth over the last year and currently exports to more than 20 …

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Heather Mills. ©VBites

Heather Mills Says Future For VBites Involves Sustainable Micro Factories in Multiple Countries

March 10, 2021

After recently expanding into the Middle Eastern market, UK plant-based producer VBites is aiming to launch micro-factories across the world to enable sustainable regional production. The vegan brand is owned and operated by entrepreneur and activist Heather Mills, who has announced major expansion plans for the company.

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Heather Mills Official Instagram

“The Last Visitor I Expected to Visit My Factory Was Boris Johnson” – UK PM Visits Heather Mills’ VBites Plant

February 16, 2021

UK Prime Minister Boris Johnson has paid a visit to the VBites factory in North East England, one of Europe’s largest plant-based factories. The politician met with founder and owner Heather Mills at the facility, much to the surprise of the vegan entrepreneur and activist.

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Health Advantages of Oats: A Nutrient-Packed Superfood

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Market & Trends

Plant-based Interest Increases in the UAE as Spinneys Introduces New Vegan Initiative

January 26, 2021

Spinneys, one of the UAE’s biggest supermarkets, has launched the Power of Plants initiative with the aim of encouraging customers to adopt a more sustainable and healthy diet. The move follows increasing movement in the plant-based sector in the Middle Eastern country.

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TWPR Heather Mills

Heather Mills ©TWPR press release

Heather Mills’ VBites to Debut in the Middle East

February 16, 2021January 21, 2021

Following a spate of recent vegan news in the region, UK based plantbased food producer owned by Heather Mills, V Bites, announces expansion into the Middle East for the first time, as reported today by The Grocer. Mills first discussed her interest in the area and intentions to expand there back in 2018.

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Products & Launches

UK: Goodfellas Launches New Frozen Pizza With Vegan Mince Made of Pea Protein

April 15, 2020

Goodfella’s – producer of frozen pizza in the UK, has launched a new vegan meat pizza which uses currently-trending pea protein for its mince. The release comes amid the current situation where sales of frozen food are skyrocketing, however even before the crisis hit, the UK market for chilled and frozen pizza reached £1.06bn in 2019 alone.

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VBites Mega-Burger

V Bites Mega Burger ©VBites

Products & Launches

Heather Mills’ VBites Mega Burger Sold Out in Minutes During US Launch on QVC

February 7, 2020

According to the Instagram page of UK-based international plantbased manufacturer Vbites , the recent US launch of its Mega Burgers on QVC sold out in minutes. This follows Vbites’ win for the Best USA Vegan burger competition in Miami earlier this year.

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Image: Vbites

Market & Trends

Heather Mills Launches Vegan Omega 3 – Fishless Omega 3 Market to Reach US$1.3 Billion

March 28, 2021September 30, 2019

Heather Mills’ plantbased company VBites has launched a vegan Omega 3 supplement, called V-mega 3. The global fish-free omega-3 ingredients market in 2019 is foreseen to turn over a revenue of worth US$ 590 million, according to a recent report by Transparency Market Research, and is estimated to reach almost US$ 1.3 billion by 2029.

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applewood's vegan cheese product

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Applewood Launches its First Vegan Cheese with Heather Mills for New “Flexi Friday” Campaign

September 24, 2019

A decade after Meat Free Monday began, Applewood cheese, a well-known British brand famous for its smoky flavour, is spearheading another national day of meat reduction for the climate, called “Flexi Friday”. The company sent the first samples to the Prime Minister Boris Johnson, Labour Leader Jeremy Corbyn and the Duchess of Sussex – all of whom claim to be flexitarians.

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Vegan Fine Foods

©Vegan Fine Foods

Heather Mills Invests in Florida’s Vegan Fine Foods Supermarket and Café

August 2, 2019

Vegan Fine Foods, a supermarket and café in Fort Lauderdale, Florida, has received the support of renowned vegan serial entrepreneur Heather Mills for its WeFunder equity crowdfunding campaign.

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Interview with VBites CEO Heather Mills and Kale United CEO Måns Ullerstam

Heather Mills & Måns Ullerstam – Giants of Vegan Investment Speak of Collaboration

August 25, 2021June 11, 2019

VBites CEO Heather Mills and Kale United CEO Måns Ullerstam

Heather Mills and Måns Ullerstam are two prolific investors in the world of vegan business. Ms Mills operates meat and dairy alternative producer VBites, and her lengthy list of achievements in the field includes constant and steady expansion in the UK, the acquisition of a Procter and Gamble factory to create a “plant-based silicone valley”, and collaborations with One Planet Pizza and Goodfellas Pizza in advancing the development of vegan cheeses.

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One Planet Pizza

© One Planet Pizza

One Planet Pizza: “New Vegans are Looking for Brands That Have a Conscience”

May 24, 2019May 3, 2019

One Planet Pizza is a family run business is the UK’s first frozen vegan pizza company which started in 2017. Their award-winning and envinronmentally friendly pizzas are available in over 400 independent health stores and vegan shops in the UK and also in selected other European countries.

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© One Planet Pizza

Investments & Acquisitions

Heather Mills Invests in One Planet Pizza

September 11, 2023April 17, 2019

One Planet Pizza – the UK’s first and award-winning, frozen vegan pizza company, plans significant upscaling after becoming the fourth company to take investment from Heather Mills’s Vbites venture.

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VBites

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VBites Purchases Procter & Gamble Factory to Create “Plant-Based Silicone Valley”

July 6, 2020April 5, 2019

Heather Mills’ VBites announce the acquisition of a 385,000 sq ft factory in the north of England and will be creating a “Plant-Based Silicone Valley”, according to the company.

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Vbites

©VBites

VBites Expands in UK: ‘We are Ahead of the Game on Quality, Texture and Manufacturing’

March 28, 2019March 28, 2019

The award-winning VBites Group, the self-proclaimed world leading manufacturer of vegan meat substitutes, has announced further expansion. VBites, owned by vegan celebrity and activist Heather Mills, started in 1993 and is now preparing to open a new factory in Peterlee England, creating employment for about 300 people.

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Goodfellas Stonebaked Spicy Vegetable Salsa pizza VBites

© Goodfella’s

Food & Beverage

Goodfella’s Pizza Collaborate With VBites for New Vegan Frozen Pizza

March 21, 2019March 18, 2019

One of the best-selling frozen pizza companies in the UK, Goodfella’s, has announced this week the launch of its second vegan pizza to be sold in major British supermarkets, including Tesco and Sainsburys. Following on from the success of the cheese-less falafel pizza in 2018, Goodfella’s has now partnered with VBites to launch the Stonebaked Spicy Vegetable Salsa pizza.

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Vbites edam-cheese

© VBites

Food & Beverage

Heather Mills’ VBites Launches Range of Vegan Cheese

February 4, 2019February 4, 2019

VBites Foods, the UK vegan food manufacturers owned by Heather Mills, has announced the launch of a new line of vegan cheeses with flavours including Red & White Cheddar, Hard Italian, Edam, Blue-Style, Pepperjack and Mozzarella, which will be available in stores across the UK and US.

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Beans and Burgers

© VBites Foods Limited

Food & Beverage

VBites & Suma: Collaboration on Vegan Camping Food

July 12, 2018June 27, 2018

The vegan food giants VBites and Suma are joining forces to create the “Ultimate vegan camping meal” with “Beans and Burgers”.

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Hand mit einer Projekten vernetzter Menschen

© vege – stock.adobe.com

Heather Mills to Create Hundreds of Jobs in the Vegan Industry

September 11, 2023June 5, 2018

Heather Mills, the vegan activist and ex-wife of Paul McCartney, wants to create new jobs in her hometown at her vegan company VBites. To this end, the company has acquired an empty factory in the English county of Durham, which is now being restored.

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vegane Fish and chips bei greene king flamming grill

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Gastronomy & Food Service

UK – Greene King Flaming Grill Offers Vegan Fish and Chips

June 29, 2018May 28, 2018

The British pub and restaurant chain “Greene King Flaming Grill” is now offering vegan fish steaks from the company VBites due to the growing demand for plant-based products. The company is thus creating a vegan “fish and chips” alternative, which is now offered at over 140 locations throughout the country.

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