Vegan Hair Wellness Brand Vegamour Enters the UK Market
US hair wellness brand Vegamour has launched in the UK. The company claims to combine science and nature for a “holistic, 360º approach to hair wellness”. Vegamour uses exclusively vegan and non-toxic ingredients, with biomolecular technology ensuring that these ingredients are bioavailable enough to be absorbed by the body. Among the company’s most popular offerings is its GRO range, which features “revitalising” shampoo, conditioner, and hair serum. According to Vegamour, 91% of consumers reported healthier-looking hair and improved growth after using the collection, while 88% said it was the best product they had used. Vegamour partnerships In April of last year, Vegamour received $80 million in funding from growth equity firm General Atlantic. The company said it would use the funding to launch new products …