About vegconomist

Gayle Massey – Your Contact for Advertising Campaigns in North America

From October 15th, 2023, Gayle Massey is on board as Head of Partnerships and Media Solutions North America at vegconomist, specializing in campaigns in North America (approx. 40,000 unique business visitors per month). Gayle Massey is an advertising veteran bringing over 25 years of business development and sales experience to this position. She continues to use her advertising skills to best showcase her clients’ products and services. Foodservice is the foundation of Gayle’s career with a deep background in selling in the B2B restaurant space. And with the task of introducing two food tech startups to the industry, both back-of-the-house ordering solutions, that knowledge adds to her diverse background in understanding all facets of the food industry. Gayle brings an entrepreneurial spirit, passion for the …

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Vera Oswald

Vera Oswald, vegconomist

About vegconomist

Vera Oswald Joins vegconomist Team

Vera Oswald will join vegconomist as Head of Customer Relations from Jan 1st, with a focus on increasing the global awareness of vegconomist in the industry, trade, investors and organisations. In addition, she will continue to drive the company’s development. With Vera, vegconomist gains a proven expert in the new food business with more than eight years of experience in this young industry. Vera Oswald has been managing projects and communications in the vegan sector for years. As Head of Communication at VeggieWorld, she was responsible for press, media partnerships, supporting programme and marketing campaigns for VeggieWorld events in Germany and Europe. Before that, she managed projects at the nutrition organisation ProVeg in the areas of corporate outreach, climate protection and event cooperation.

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vegconomist news

Meet vegconomist at Plant Based World Expo in New York

We are pleased to announce that vegconomist will be attending the Plant Based World Expo, which takes place on September 8 & 9th in New York. It is North America’s only professional 100% plant-based focused event. If you are interested in reaching up to 220,000 monthly business visitors via vegconomist (retailers, ingredient suppliers, food companies, food service companies, and even machine manufacturers with vegan food processing competence), feel free to contact Nadja in order to book an appointment and discuss your opportunities: [email protected] +4930549090505 We are happy to receive your press releases in connection with the Plant Based World Expo.  

About vegconomist

Vegconomist Now Has a New Set of Categories

vegconomist launched in July 2018 as the first vegan and global business magazine. After nearly four years, you can find over 6,000 articles on vegan and cell-based business. Around 40 – 50 new articles are added each week. To make it even easier for you to find exactly the content and articles you are looking for, we have spent the last few weeks working on new categories. You can now find them on the website in the menu at the very top (desktop) or mobile, at the top right behind the icon with the three horizontal lines. We welcome constructive feedback via this form. Duration of the survey: less than two minutes

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© Koelnmesse / ISM / Thomas Klerx

Food & Beverage

Vegconomist at ISM, World’s Leading Trade Fair for Confectionery and Snacks

vegconomist at ism 2022
© Koelnmesse / ISM / Thomas Klerx

After four days of intensive discussions and presentations of new products, ISM 2022, including the projection of the last day of the fair, ended last week with around 15,000 trade visitors from 96 countries. Our editorial team was also out and about at the popular confectionery fair and was consistently positively surprised by the high number of vegan product exhibitors who presented their latest sweet innovations.

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© Koelnmesse GmbH

Fairs & Events

ANUGA 2021 Day 2: New Food Conference and a Variety of Vegan Innovations

© Koelnmesse GmbH

Day 2 at Anuga: This year, in addition to the numerous exhibitors of vegan products, the trade fair also holds a comprehensive supporting program for the alternative protein industry. A highlight of the show on the second day was the launch of the New Food Conference organized by ProVeg, which this year focuses on cellular agriculture.

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vegconomist news

All vegconomist Articles Now Available as Audio Podcasts

Since a few weeks ago, you can now listen to all new articles either directly on the website or as an audio podcast in Spotify and all podcast players. Again, as is so often the case, accessibility helps everyone. Most of the articles have a duration of about two to four minutes and are therefore ideal as short news chunks throughout the day. Whether you’re on your way to work in the car, on the train or on your bike, or out for a walk alone or with your dog. With Spotify or any podcast app of your choice, even offline and therefore available everywhere. Below are a few podcast app recommendations: iOS Overcast (free) Apple Podcast (free) Android Podcast Addict (free) Player FM (free) …

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Company News

vegconomist News

Vegconomist Reaches Milestone of More Than 10,000 Newsletter Subscriptions

After recently announcing that we surpassed 20,000 followers on LinkedIn, we would like to inform our readers of another recent milestone, in that we have now registered over 10,000 newsletter subscriptions which we are pleased to say consist of top-class readers from trade, retail, wholesale and the food, beauty, fashion and other industries as well as those from politics and NGOs. Thank you very much for your trust, your readership and continued support. Editor in Chief [email protected]

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Company News

Vegconomist Reports Continued Success

We are very happy to announce that this week vegconomist surpassed 20,000 followers on LinkedIn. In recent months, we have seen strong growth on the business network. When analysing the followers, we see that they come from all parts of the world and are mostly decision-makers or co-decision-makers in retail or food industry. Many thanks to all those who follow us, recommend us to others and stay in touch with us. After a very successful year in 2020, vegconomist was able to continue its visitor growth even further. The numbers increased by 34% since the start of the year. Compared to the same month last year, we have an increase of 73%, resulting in 90.000 unique visitors per month, in the niche of business readers. …

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Marketing & Media

Vegconomist Proudly Announces the Launch of French Language Platform

Vegconomist is pleased to announce its continued rapid growth. Launched in 2018 with the initial German platform, then shortly after the global English platform, we now also have Spanish, Chinese, Simplified Chinese and now French (April 2021). Demand for vegan products are also increasingly popular in France, where the market is growing dynamically. Vegconomist’s readership is made up of over 160 countries and we strive to publish the latest and most compelling vegan business news for our growing audience. We are pleased to be able to offer our reports to speakers of French as well as English, German, Spanish and Chinese. From the outset, vegconomist is offering low-cost advertising space. If you want to get one of these spaces now, we look forward to receiving …

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Marketing & Media

Vegconomist Now Available in Chinese Languages as Plant-Based Asia Continues to Thrive

We are proud to announce that vegconomist is finally live at our newest platforms vegconomist.cn and vegconomist.hk, opening up our reach into Asia and bringing all the latest vegan business news to readers of  Traditional and Simplified Chinese. Along with German, English and Spanish, this brings our total to five languages.

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Company News

New Milestones for Vegconomist: 100,000 Readers in a Month and Growing

More than 100.000 unique business visitors read vegconomist in the vacation month August. In July we became very close to breaking the 100K mark, and we have far exceeded it in August. Further new milestones include the launch of a Spanish and a Chinese version in September and early October respectively.

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Vegconomist Proudly Announces Upcoming Chinese Language Platform

We are pleased to announce that this autumn, vegconomist will launch a Chinese language version of our vegan business news magazine. Our Spanish version launch is already planned for next month, as we continue in our growth and mission. By 2021 vegconomist will be published in English, German, Chinese and Spanish languages.

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Matthew Glover

Courtesy of Matthew Glover

Company News

Vegconomist Proudly Announces Partnership With Veganuary Founder’s VC Firm Veg Capital

Vegconomist is today pleased to announce a working relationship with Veg Capital. Veg Capital will be working alongside vegconomist in the promotion of young plant-based startups and together we are proud to say we will be engaging in a partnership to further promote the world of vegan business and our movement as a whole.

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Marketing & Media

Vegconomist Wishes a Safe & Healthy Vegan Easter to Our Readers Around the World

From tomorrow, Friday 10th April, your vegconomist staff will take a short break for Easter and will return to the newsdesk to publish the latest in global vegan business news at lunchtime (CET) Tuesday 14th. We would like to take this opportunity to wish our readers, based in over 160 countries, a safe and healthy vegan Easter holiday. We would also like to send our thoughts and respect to all of the vegan businesses which we have worked with, and those continuing to work hard in these unprecedented times, to advance the vegan movement and strive for the removal of animals from the global food industry. We must continue! We hope that you are able to stay well, and that you continue to support vegan …

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Business Insiders

Vegconomist Welcomes Australian Economist and Vegan Businesswoman Veronica Fil

Vegconomist is very pleased to announce that former economic advisor to the Australian government, food writer & restaurant critic, and wife of renowned vegan chef Shaun Quade, with whom she operates upcoming vegan cheese brand Grounded Foods, will be soon be joining us as a regular contributor of special guest posts.

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What Does vegconomist do on World Vegan Day?

November 1st is World Vegan Day. What is the vegconomist team actually doing on this memorable day, which will surely get more attention worldwide than ever before? Of course, everyday editorial work continues in Germany and internationally, filtering important news through worldwide news screening as well as viewing press releases and letters. And, of course, the writing of articles as usual.

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