Nasoya Plantspired Plant-Based Steak

©Nasoya

Meat- and Fish Alternatives

Nasoya Announces National Launch of Plantspired Plant-Based Steak

Nasoya, a top-selling brand of tofu and plant-based foods, will launch its premium Plantspired Steak in US grocery stores beginning this spring.  The plant-based steak, which will initially roll out at Albertsons, Vons and Pavilions stores, first debuted at more than 200 WaBa Grill locations in 2021, in the fast-casual chain’s healthy rice bowls.  Made from non-GMO soy, Plantspired Steak offers marinated steak-like strips that are char-grilled over an open flame. Containing 14 grams of protein, the plant-based steak can be quickly warmed and served alone or with an endless variety of dishes such as rice, noodles, soup, salad and veggies. The product is available in a Korean BBQ flavor paired with a sweet and smoky bulgogi sauce, and can be found in the produce …

more

Nasoya X WaBa Grill

Products & Launches

WaBa Grill Launches Plant-based Steak in Approx 200 Restaurants Across California and Arizona

California’s WaBa Grill, one of the USA’s leading fast-casual chains, announces the launch of Plantspired Steak at all of its almost 200 locations across California and Arizona, in partnership with Nasoya Foods USA, owned by Korea’s Pulmuone since 2016. Pulmuone entered the alternative meat category this March with the Plantspired range which began with 20 new products in its domestic Korean market as well as in China, Japan and in the USA. The collaboration marks the first time Nasoya has worked with a major restaurant chain. The plant-based steak is marinated with Asian style flavours then grilled and served with WaBa Grill’s signature WaBa Sauce, and is according to the chain “conveniently priced”. “Today’s launch is significant for WaBa Grill as the continued evolution of …

more