Crafty Counter’s Vegan WunderEggs Now Available for Foodservice via WebstaurantStore
In a significant expansion of its market presence, Crafty Counter has announced that its WunderEggs vegan hard-boiled egg halves are now available to restaurants through WebstaurantStore, a leading online foodservice supplier. The news, shared by founder and CEO Hema Reddy, marks a milestone for the Austin-based, women and BIPOC-owned company, as WunderEggs can now be added to restaurant menus nationwide. Reddy comments, “We have been fortunate to see so many operators buying them either online on our website or in stores and adding them to their menus already. As an emerging brand, it’s surreal to see all the tags and mentions from restaurants & operators with their menu additions.” Crafty Counter’s WunderEggs originally launched in 2021 as the “first-ever” ready-to-eat vegan boiled eggs. These plant-based …