Ryan Bethencourt, Founder of Wild Earth Pet Foods and co-author of The Clean Pet Food Revolution: How Better Pet Food Will Change the World, joins Elysabeth Alfano on The Plantbased Business Hour to discuss how the pet food industry props up factory farming.
Wild Earth Launches Nutritionally Complete Vegan Cat Food
Plant-based pet food brand Wild Earth has announced the launch of its first nutritionally complete vegan cat food. Called Unicorn Pate, the wet food exceeds the requirements of AAFCO, an independent organization that sets standards for pet food safety and regulation. It contains ingredients such as lentils, peas, sweet potatoes, and marine microalgae, with added vitamins and minerals. Unlike dogs, which are omnivorous, cats are considered to be obligate carnivores since they require nutrients not naturally found in plants. This includes taurine, an essential amino acid that cats cannot produce themselves and must get from their food. However, Unicorn Pate has been formulated to contain all the nutrients cats require without animal ingredients. Good outcomes for vegan cats The launch comes after a study published …
