The Great American Plant Co: A Private Label Helping Retailers and Restaurants to Offer Lower Cost Plant-Based Products
As higher prices for plant-based proteins continue to challenge sales, one company is launching to help retailers and restaurants offer more affordable plant-based meats under their own brands. The Great American Plant Co. (GAPC) is a private-label manufacturer offering a line of plant-based foods, including burgers, meatballs and sausages, to retailers and food service operators. What sets GAPC apart, the company states, is its focus on clean-label ingredients and lower prices; compared to major competitors, GAPC’s products wholesale for 10-20% less than other leading brands. In addition, GAPC’s proteins are wholly sourced and manufactured in North America, creating what it calls a ‘significantly smaller’ environmental footprint than its competitors. “Great products that delight consumers” Founded in Dallas in 2020, GAPC offers a line of pea …
