Leonardo DiCaprio

Neat Burger Nolita

Credit: Vito Oliva, image supplied
Fast Food

Lewis Hamilton’s Neat Burger Opens First US Location in New York City

Neat Burger, the plant-based burger chain by F-1 champion Lewis Hamilton, has opened its first permanent US restaurant. Located in NYC, the opening is part of the chain’s plans to open 30 additional outlets around the globe in the coming years, following the success of its eight UK locations. Situated in the Nolita neighborhood of Lower Manhattan, the first US-based Neat Burger offers a menu of plant-based burgers, chick’n sandwiches, hot dogs, tater tots, fries and milkshakes. For the grand opening, Neat Burger offered free burgers to the first 100 guests, and reports it received a huge response, with hundreds of guests lining up to celebrate the occasion.  The Nolita restaurant follows Neat Burger’s six-month temporary pop-up location in UrbanSpace on Park Avenue. The company’s …

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LOCI Red Sneakers

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Fashion, Design & Beauty

LØCI Raises £4M From Leonardo DiCaprio and More for Ocean Plastic Sneakers

British sneaker brand LØCI announces it has raised a £4 million seed round from high-profile investors including actor and environmentalist Leonardo DiCaprio. According to the fashion label, the investment from DiCaprio will help amplify its mission of making sustainable fashion more accessible and affordable.  Founded in April 2021, LØCI (pronounced “low-key”) produces vegan, biodegradable shoes that are crafted from certified recycled ocean plastic. Upon its launch, the brand achieved seven figures in sales in its first year, and has since expanded into 26 global markets, partnering with top retailers such as Bergdorf Goodman, Nordstrom and Neiman Marcus.  LØCI counts Mila Kunis, Ben Affleck, Olivia Wilde and Eva Longoria among its celebrity fans, which has helped propel the 15-month-old brand to global fame and popularity. LØCI says …

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Leather Alternatives

VitroLabs Cultivated Leather Raises $46M from Fashion Giant Kering & Leonardo DiCaprio 

Luxury giant Kering has backed VitroLabs, a San Francisco startup developing cell-cultivated leather. The French fashion company, whose brands include Gucci and Saint Laurent, has participated in a $46 million funding round to accelerate VitroLabs’ commercialization. The Series A funding was led by Agronomics, the UK cellular agriculture investment group headed by billionaire philanthropist Jim Mellon, and also received funding from environmentalist Leonardo DiCaprio amongst others. VitroLabs is a Bay-Area-based biotech company leading the development of a new scientific process to grow what it claims is the world’s first cellular cultivated animal leather. The funds will be used to accelerate commercialization for the biotech startup, including the building and scaling of pilot production. Global luxury group Kering, with assets of over €27 billion, will continue …

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Neat Food Co/ Burger Leonardo DiCaprio Invests

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Celebrities

Leonardo DiCaprio Now an Investor in Lewis Hamilton’s Neat Food Co

The NEAT Food Co, the UK vegan fast food chain backed by Lewis Hamilton, reveals actor Leonardo DiCaprio has joined the group as a strategic investor. Bloomberg reports that NEAT’s most recent valuation is $100 million. Today, Thursday April 28th, NEAT is also initiating a $30M Series B funding round to accelerate its growth, according to the company’s press release. The news is part of an omnibus of major developments as the group embarks on an international expansion. According to NEAT, the Series B will primarily involve US investors, and funds will be used toward strengthening its CPG pipeline, new products, and expanding team hires.  Other company news: NEAT’s US expansion will begin in New York City, with its flagship Neat Burger store opening in …

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Allbirds

© Allbirds
Company News

Leonardo DiCaprio-Backed Allbirds Aims For $2Bn IPO, But How “Green” Are its Products Really?

Allbirds, marketed as an eco-friendly sneaker brand, is preparing for its New York IPO. The company is aiming for a valuation of over $2 billion, with fans and backers including Leonardo DiCaprio, Ashton Kutcher, Barack Obama, and Google founder Larry Page. However, as the discourse around “greenwashing” increases in volume, vegconomist takes a look at the brand to ask how eco-friendly Allbirds’ products are.

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PD-Council-Images Leonardo DiCaprioPerfect Day

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Top Stories

Leonardo DiCaprio Invests in Cell-Cultured Beef Leaders Mosa Meat and Aleph Farms

Environmental activist and Academy Award-winning actor Leonardo DiCaprio has joined cell-cultured beef pioneers Mosa Meat and Aleph Farms as an investor and advisor.   “One of the most impactful ways to combat the climate crisis is to transform our food system” – Leonardo DiCaprio Both companies have demonstrated the ability to grow beef directly from animal cells, with Dutch company Mosa Meat recently making huge progress and raising over $85 million dollars this year.  Cell-cultured steak producer Aleph Farms also enjoyed a $105 million raise this year, with the Israeli company telling vegconomist in a recent interview that it is currently; “Scaling-up manufacturing, growing operations internationally, and expanding its product lines and technology platform ahead of Aleph Farms’ initial market launch in 2022.”  Leonardo DiCaprio & …

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PD-Council-Images Leonardo DiCaprioPerfect Day

©Perfect Day
Company News

Leonardo DiCaprio Joins Alt Dairy Pioneers Perfect Day as Part of New Sustainability Council

Alt-dairy startup Perfect Day has unveiled a new advisory board – the Sustainability & Health Advisory Council (SHAC) – featuring Hollywood actor and activist Leonardo DiCaprio. The company also released results revealing that its non-animal whey protein generates up to 97% fewer greenhouse gas emissions than conventional dairy production following a life cycle assessment.

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Beyond Meat Leo deCaprio

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Marketing & Media

Beyond Meat Ambassador Leonardo DiCaprio Urges Public to Go Plant-Based For Climate Change

Leonardo DiCaprio yesterday asked his millions of followers on  Facebook and Twitter, with the quote as depicted here, to help reduce climate change by incorporating more plant-based meat into their diets. Leo is an investor in Beyond Meat, along with Bill Gates, who recently made the statement that people should shift to eating plant-based meats in order to reduce climate change.

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© Allbirds
Products & Launches

Leonardo DiCaprio invests in the sustainable shoe brand Allbirds

The actor Leonardo DiCaprio, who has long been committed to the environment and climate protection, has invested in his favourite shoe brand, Allbirds. The sustainable shoe manufacturer is developing a sole made of renewable sugar cane. DiCaprio’s foundation has already donated to the fight against climate change. According to People magazine, he is now proud to be supporting sustainable and environmentally friendly fashion with his latest investment. “Creating sustainable consumer goods requires strong commitment from brands who understand their role in solving our environmental crisis,” said DiCaprio. “Allbirds is leading the way in developing new materials that will serve as models for the footwear industry. This kind of innovation is crucial for a more sustainable future.” Unlike the plastic foam usually used to make sneakers, …

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Califia Farms Logo

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Celebrities

Califia Farms Secures over $50 Million From Celebrity Investors

Califia Farms, the well-known Los Angeles based natural beverage company, have announced a new round of funding which they have received to the tune of over $50 million. The plant-based milk market is set to exceed $34 billion by 2024, thanks to the enormous success in the global natural milk producers, and in particular Califia Farms, who have been enjoying exponential growth with their plant milks, creamers, juices and probiotic yogurts.

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