Marcus Keitzer was appointed by PHW Group in 2018 as board member for alternative proteins to lead the company’s Alternative Protein Business Unit.
Marcus Keitzer
PHW Group: “We Have Always Taken Unconventional Paths.”
Many milk and meat producers are aware of the growth of vegan products in the market and are adapting their ranges accordingly. The PHW Group has gone one step further and established a new business area called “alternative protein sources”, which includes involvement with SuperMeat and the distribution for Beyond Meat. We asked Marcus Keitzer – the new board member for alternative protein sources – about vegan developments within the PHW Group.