Seth and Spike exterior PLNT Burger

© PLNT Burger

veg+ Interviews

Seth Goldman & Spike Mendelsohn: “The Whole Category Has Been Under Assault by the Animal-Based Meat Industry”

Seth Goldman and Spike Mendelsohn, well-known to most of our US readers, are the visionaries behind Eat the Change and PLNT Burger, one of the most successful plant-based fast food chains in North America. Mendelsohn is the chef and owner of Vim & Victor, We the Pizza, Santa Rosa Taqueria, and Good Stuff Eatery, while Goldman co-founded Honest Tea and has served as a member of the board at Beyond Meat for over ten years. The duo have been working together for years after meeting in 2017 at a food policy panel at George Washington University. Leveraging Goldman’s mission-driven entrepreneurial expertise and Mendelsohn’s culinary prowess, the two partners have launched multiple successful endeavors since they joined forces. The pair launched their first joint business, PLNT …


Nurishh Cash Giveaway

© Nurishh Incredible Dairy

Marketing & Media

Nurishh Offering $200 in ‘Cream Cheese Credit’ For Consumers Who Switch to Animal-Free Cream Cheese

Nurishh Incredible Dairy, owned by Bel Brands USA, is offering US consumers a $200 financial credit and a chance to win a year’s supply of Nurishh Animal Free Cream Cheese for switching to its cheese. Similar to the use of ‘green’ credits for purchasing solar panels or driving electric cars, Nurishh aims to incentivize consumers to choose its more eco-friendly cream cheese, which features real dairy made without cows.  Starting today, bagel and cream cheese lovers can apply for a chance to receive $200 in cash for making the switch to Nurishh, which is the first alternative dairy brand from Bel Brands USA. Developed in partnership with alt-dairy startup Perfect Day, Nurishh Animal Free Cream Cheese offers the same taste and texture as traditional cream cheese, …


Chef Spike Mendelsohn

Spike Mendelsohn ©Eat the Change


Eat the Change: “There is Endless Potential When it Comes to Innovation and Plant-Based Diets”

Founded by Chef Spike Mendelsohn, founder of PLNT Burger, along with Seth Goldman of Beyond Meat, Eat the Change is on a mission to create nutrient-dense snacks that are better for the planet and aligned with consumers’ health goals. After initially launching ultra-sustainable mushroom jerky, Eat the Change has continued to innovate with other healthy snacks, besides supporting other plant-based brands via grants. Now, the company is turning its attention to the beverage industry. Co-founder Spike Mendelsohn is well-known for finishing in the top five on TV show Top Chef. He is a television personality, product developer, cookbook author, SNAP program advocate, chef, and restaurateur. We spoke to him to find out more about Eat the Change and making plant-based foods appealing. What is the …


Eat the Change carrot chews close up

© Eat the Change

Sweets & Snacks

Seth Goldman’s & Spike Mendelsohn Eat the Change Introduces Carrot Snacks “For Grown-Ups”

Eat the Change, founded by Seth Goldman, Co-Founder of Honest Tea and Chair of the Board at Beyond Meat, and Celebrity Chef Spike Mendelsohn introduces Organic Carrot Chews, a line extension of Cosmic Carrot Chews this time aimed at teens and adults. The vegetable snack debuts in Ginger Turmeric, Maple Cardamom and Meyer Lemon, made with organic carrots and organic fruit juice, offering a source of vitamin A. The company says that carrots are highly water-efficient, requiring only 23 gallons to produce one pound versus 257 for soybeans.   “We’ve heard from a number of parents who have introduced Cosmic Carrot Chews™ to their kids, and the feedback is in – They want a snack of their own!” said Chef Spike Mendelsohn. “Organic Carrot Chews™ are …


Chef Spike Mendelsohn

Chef Spike Mendelsohn, image courtesy PB World Expo

Fairs & Events

Chef Spike Mendelsohn to Deliver Keynote at Plant Based World Expo NY

The Plant Based World Expo taking place in New York this September 8-9, announces that restaurateur, TV personality and food policy advocate Chef Spike Mendelsohn will keynote Day two of the event on Friday, September 9th. Chef Spike will be well known to our readers in the US, as a prolific vegan entrepreneur and investor and co-founder of the PLNT Burger chain which recently announced plans for widespread expansion throughout the US. Along with friend and fellow entrepreneur Seth Goldman, he co-founded plant-based snack company Eat The Change and has also invested in Mind Blown plant-based seafood. The best and brightest plant-based food industry leaders “We’re fortunate to have some of the best and brightest plant-based food industry leaders and pioneers speaking at this year’s conference,” …


PLNT_three team members

@PLNT Burger

Fast Food

Chef Spike Mendelsohn’s PLNT Burger Begins National Expansion, Aiming for 30 Locations by 2023

PLNT Burger today announces its expansion in New York City with three new brick-and-mortar restaurants, to be increased to 16 by the end of the year across DC, MD, PA, NYC and Boston with the goal of 30 locations by the end of 2023.  The chain opened its first location inside a Maryland Whole Foods Market back in 2019 and quickly gained popularity, this January opening its tenth store in Union Square New York. “It’s incredible how quickly we’ve grown from one store in Maryland to now 16 across the Mid Atlantic and Northeast. We’re thrilled to continue to open the door for people to try delicious plant-based burgers that are better for the planet,” said Co-Founder, Chef Spike Mendelsohn. “It’s a big bet for …


Spike Mendelsohn


Investments & Finance

Chef Spike Mendelsohn Invests in Mind Blown, a Fast-Growing Vegan Seafood Brand

The Plant-Based Seafood Co., producers of award-winning Mind Blown seafood products, announces an investment from celebrated chef Spike Mendelsohn. The investment amount was not disclosed. Chef Spike is a growing influence in the plant-based industry, having opened ten outlets of his popular PLNT Burger restaurants and launched Eat the Change, a line of mushroom-based jerky. The chef said the alt-seafood maker’s focus on flavor prompted him to join the brand.   “When I first tasted the coconut shrimp, I literally had my Mind Blown!,” commented Chef Spike. “While I initially fell in love with the product, the reason I am investing in Mind Blown is because I love being part of an innovative team that leads with deliciousness first.” Chef Spike previously appeared with the brand at …


PLNT Burger 10th Location New York City

©PLNT Burger

Gastronomy & Food Service

PLNT Burger Continues Expansion, Opens 10th Restaurant in New York City

PLNT Burger announces the plant-based chain has expanded to New York City for the first time with a new location in Union Square, with more restaurants in the NY tri-state region planned.  Co-founded by Top Chef luminary Spike Mendelsohn, PLNT Burger is a fast-casual concept specializing in gourmet burgers, fries and shakes. The chain opened its first location inside a Maryland Whole Foods Market in 2019 before quickly growing throughout Washington, D.C. and Pennsylvania.   Chef-crafted Beyond Burgers PLNT Burger offers diners a vibrant, colorful take on plant-based eating, serving a variety of indulgent Beyond Meat burgers and specialty sides. Popular menu items include the staple PLNT Burger (Beyond Meat patty, tomato, lettuce, pickles, caramelized onion and PLNT sauce), the Crispy Chik ‘N Sandwich (Spiced and …


Mind Blown Seafood Po Boy

© The Plant Based Seafood Co

Fairs & Events

Plant-Based Seafood Co to Unveil World’s First Plant-Based Oyster Po’boy

The Plant-Based Seafood Co. announces it will unveil the world’s first plant-based oyster po’boy at a popup event tomorrow called “NOLA Poboys” in New Orleans, which will feature a guest appearance by former Top Chef contestant and celebrity chef, Spike Mendelsohn.  Plant-Based Seafood Co.’s Mind Blown product line includes the award-winning Coconut Shrimp, as well as Dusted Shrimp, and Dusted Scallop. Co-founder Monica Talbert reports to vegconomist today that the product launch of the Po’boy, featuring oysters created from pea protein, is set for Q2 of 2022 in foodservice from the outset. The mother-daughter duo behind The Plant-Based Seafood Co. uses a variety of plant proteins, vegetables roots and kelp to recreate shrimp and scallops to appear, taste, and perform like crustaceans and molluscs. “The Plant-Based …


Good Catch X PLNT

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Products & Launches

Good Catch Partners With Spike Mendelsohn’s PLNT Burger For the Save the Bay Fillet

Good Catch, producer of plant-based tuna and frozen seafood products, announces it has partnered with PLNT Burger, Chef Spike Mendelsohn’s fast casual restaurant to launch a new product called the Save the Bay Fillet. PLNT Burger added the Save the Bay Fillet to the menu from 11th July which will be available for a limited time with the Good Catch Plant-Based Breaded Fish Fillet. The Save the Bay Fillet is topped with PLNT tartar sauce, pickles, and lettuce on a potato bun. The product will be available at all locations and on the PLNT Burger app. Mendelsohn came up with the concept of PLNT Burger after being introduced to the Beyond Burger by Seth Goldman, former executive chairman at Beyond Meat. Goldman subsequently became co-founder …