Multinational food giant Danone announced that it will launch a coconut milk-based version of one of its flagship brands, Oikos yogurt, in January. A kid-friendly version of the plant-based yogurt arriving in the second quarter of 2019.
The new product is the company’s latest response to the globally growing consumer demand for dairy-free alternatives.
In 2016 Danone acquired WhiteWave Foods, which the parent company of vegan brands Alpro, Silk, So Delicious, and Vega. Earlier this year Danone announced plans to develop dairy-free alternatives of its leading brands Activia and Actimel.
“It’s becoming hotter and hotter in the market,” Mariano Lozano, Danone North America CEO, said. “It’s very linked to the flexitarian trend.”