TiNDLE Foods has announced the launch of its new Stuffed Chicken line, marking an expansion of its plant-based product range. The new offerings, including Parmigiana and Tikka Masala varieties, will debut this week in collaboration with The GIANT Company, a subsidiary of multinational retail and wholesale company Ahold Delhaize.
“The GIANT Company understands the importance of quality, innovation, and flavor”
The Stuffed Chicken products will be available in 160 GIANT and MARTIN’S retail locations across Maryland, Pennsylvania, Virginia, and West Virginia. This rollout follows TiNDLE’s entry into the US retail sector in November of last year.
US Managing Director and Senior Vice President of Business Development at TiNDLE Foods, JJ Kass, commented on the partnership, stating, “We are excited to have our full range of products – including our latest Stuffed Chicken offerings – rolling out to GIANT and MARTIN’S stores across four states.
Meeting demand for convenience
Previewed earlier this year at Expo West alongside TiNDLE’s Barista Oat Milk, the Stuffed Chicken line is designed to replicate the format of traditional stuffed meats, such as Chicken Cordon Bleu, but with plant-based ingredients. Each serving contains over 10 grams of protein and is free from cholesterol, animal hormones, and antibiotics. With a preparation time of under ten minutes, the new products are well-positioned in the growing market of plant-based convenience foods.
In addition to the Stuffed Chicken, GIANT and MARTIN’S will offer TiNDLE’s core breaded chicken products, including Boneless Wings, Nuggets, Popcorn Chicken, and Tenders.
TiNDLE goes to Philly
TiNDLE Foods will also participate in the Vegandale Philadelphia festival on August 17. The event will feature performances by artists such as Rick Ross, Saweetie, and Polog. At the festival, TiNDLE will partner with Rosey’s Banh Mi, a restaurant concept by Chef Chad Rosenthal, to offer a TiNDLE Banh Mi sandwich. Complimentary samples of TiNDLE’s Boneless Wings will also be available to attendees. Beyond the festival, TiNDLE products are already served at various Philadelphia eateries, including Rosey’s Banh Mi, Porco’s Porchetteria, and Colbie’s Chicken at the Philadelphia Zoo.
For consumers outside the retail locations, TiNDLE Chicken products can be ordered online through PlantX for nationwide delivery.
Kass continued, “The GIANT Company understands the importance of quality, innovation, and flavor to achieve success in the category, making them an ideal partner to introduce TiNDLE to a broader audience.”
