Nuveg, a Catalonian brand of dehydrated plant-based food products, has unveiled its latest development at the 2024 Alimentaria fair: a high-protein instant noodles soup that is said to provide the protein equivalent of two eggs.
Nuveg’s rice noodle soup is made with organic dehydrated ingredients and the company’s high-protein broth, enriched with nutritional yeast for the savory umami flavor. Free from animal products, gluten, sugar, and artificial additives, the product targets vegans, athletes, and health-conscious consumers looking for a convenient option.
With this new product, the company expands its existing lineup of 15 vegan-friendly products, including vegan powdered eggs, a Parmesan-flavored yeast, meat-free Bolognese sauce, and chicken curry, among others.
All Nuveg products stand out for their fiber-rich and high protein content — up to 42% dry protein from pea and fava beans. The entire portfolio has ECO label certificates, a long shelf life to prevent food waste, and 100% compostable packaging.
A healthy, tasty experience
Established in 2023 as a new brand of the ‘superfood’ producer group Tentorium Energy, Nuveg has offices in Sant Cugat del Vallès and a production plant in Ulldecona (Montsià). It distributes its products on specialized online platforms and stores in Barcelona and Madrid.
Nuveg received support from the government of Catalonia through ACCIÓ, the agency for business competitiveness under the Department of Business and Labor. It was awarded a €65,400 grant to develop new alternatives to eggs.
Kim Hother Sorensen, co-founder and CEO of Nuveg, told vegconomist.es: “Unlike other plant-based proposals, Nuveg is the first company in Spain to bet on dehydrated solutions produced in its facilities. We created Nuveg to offer a tasty experience with a clean, healthy label rich in bioavailable nutrients, which is also easy to prepare for the consumer. Designed for vegans and anyone who wants to increase the use of plant-based foods in their daily diet.”
