Retail & E-Commerce

ALDI Announces it Has Almost Reached Goal of 1,000 Vegan Products

In March of this year, discount retailer ALDI stated its mission to expand its vegan range to 1,000 product varieties.

“Our goal is to offer our customers 1,000 plant-based product varieties spread across the year in our standard, seasonal and promotional ranges by the end of 2024. To achieve this goal, we are focusing not only on reducing the small quantities of animal-based ingredients in our products, but also on consistently expanding our vegan range,” commented ALDI at the time.

Today the company reveals it has taken a significant step towards this goal and already offers over 950 vegan-labeled product varieties, from vegan cosmetics to plant-based alternative products.


Among others, under the ALDI own-brands “Mein Veggie Tag” and “GUT Bio”, the company offers a vast range of interesting plant-based products, including a vegan smoked salmon, The Wonder Chunks from Mein Veggie Tag and the popular GUT bio oat drink. Additionally, ALDI SÜD reveals it is to launch a vegan steak product for the first time this year for the summer season.

“At ALDI SÜD, we also want to make plant-based products and thus a more sustainable and conscious diet that has a positive impact on people and the environment affordable for everyone. The expansion of our vegan range is thus an important sign of the ALDI SÜD dietary change we introduced this spring,” says Dr. Julia Adou, Director Corporate Responsibility at ALDI SÜD.

Here you can read our review of ALDI’s continued plant-forward approach from earlier this year.

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