Ten Pioneering Startups Enter ProVeg Incubator Today With Mission to Disrupt Global Food System

ProVeg incubator
Image: ProVeg

Ten pioneering new startups have been accepted to join the ProVeg Incubator, the world’s leading incubator for plant-based and cultured food startups. In response to Covid-19, the ProVeg Incubator has taken the decision to host the spring 2020 cohort online.

Each startup joining the incubator receives a grant of ​€​20,000, with the possibility of securing further funding of up to ​€​180,000 on completion of the programme. The new programme will begin today, Monday, 27 April, hosting ten successful startups from nine different countries.

The menu from the fourth cohort includes jackfruit meat alternatives, cultured dairy products, protein-rich seafood alternatives, and plant-based baby food.

● Hooked (Sweden) produces plant-based seafood products rich in protein and Omega-3 fatty acids.

● Meet Jack​ (The Netherlands) ​turns jackfruit into fresh alternative meat products.

● Mister Veg​ (India) ​offers plant-based meat and seafood alternatives.

● The Live Green Co. (Chile)​ uses smart technology to improve the taste, healthiness, and sustainability of plant-based products.

● Devon Garden (The UK) ​creates dairy alternatives from pea proteins using proprietary extraction methods.

● Wholyfood​ (France) ​develops plant-based bowls, dips, and sauces for food service.

● I Love You Veggie Much (Germany) ​produces organic plant-based baby food that is optimised for infants and toddlers.

● Zveetz​ (Germany) ​offers sugar-free plant-based desserts.

● Heuros (Australia) ​develops a non-GM/GE medium without animal ingredients to produce cultured meat.

● Remilk (Israel) ​is a precision fermentation company creating dairy proteins for dairy products – without cows.

Proveg Incubator

Since its launch in November 2018, the ProVeg Incubator has supported over 40 startups from 20 countries, helping them to raise more than ​€​8 million and launch over 40 products. Adopting a plant-based diet is​scientifically recognised as one of the most effective ways for a person to reduce their individual environmental impact. With the global appetite for alternatives to animal-based products continuing to grow, these companies are ready to make their mark.

Albrecht Wolfmeyer, Head of the ProVeg Incubator​, said: “We were delighted to receive a record number of startup applications for this upcoming cohort and are proud to say that our final batch is extremely diverse. We have 10 startups from nine countries, representing a wide range of different product types. These startups have the potential to have a meaningful and positive impact on the global food system and we are looking forward to working with them.

The accelerator programme runs for three months, and startups are supported with individual mentoring, expert-led workshops, exclusive (online) events, and access to the incubator’s extensive industry networks. The programme culminates with a Startup Demo Day event on 17 July 2020.