The Freedom Food Alliance Publishes In-Depth Report Exposing Misinformation in the Global Food Industry
A recent publication by The Freedom Food Alliance, titled “Harvesting Denial, Distractions, & Deception: Revealing Animal Agriculture’s Disinformation Strategies and Exploring Solutions,” uncovers the extensive disinformation campaigns that impact our global food systems. This in-depth analysis demonstrates how such campaigns influence public opinion and policy, detrimentally affecting efforts towards sustainability and addressing climate change. The Freedom Food Alliance is a consumer advocacy organization founded by Robbie Lockie, co-founder of Plant Based News. The organization aims to increase transparency and accountability in the food industry by providing consumers with accurate, science-backed information while exposing misinformation. The report, which is the culmination of a year of extensive research, reveals the tactics employed by the animal agriculture industry, including the reported manipulation of social media through artificial intelligence …