Sam Dennigan of Strong Roots

Sam Dennigan ©Strong Roots

Interviews

Strong Roots: “We’re Trying to ‘Redefine Frozen’ and Lead with Honesty and Transparency”

Strong Roots, the UK’s fastest-growing F&B brand, rapidly became international with expansion into the US, Europe, and Asia, on its mission to fix the freezer aisle. Originating in Ireland, Strong Roots is set to become one of the sector’s most popular brands with a forecast of $100 million in global sales by 2023.

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StrongRoots

©Strong Roots

Food & Beverage

Strong Roots, The UK’s Fastest Growing Food Brand ‘Cements US Hyper-Growth’ with Expansion into 2,000 Walmart Stores

Strong Roots, a Dublin-based producer of frozen plant products, is on a “mission to fix the freezer”. Already the fastest-growing F&B brand in the UK and stocked in 3,000 US locations, the young company is now accelerating its retail expansion to more than 2,000 Walmart stores across the USA.

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