Waitrose announces the addition of over 30 new own-label vegan products, doubling its to over 120 products in total. The British supermarket states that “sales for vegan and vegetarian products have increased in the last year, […]
The Kroger Co. announced a rebranding campaign last week. As part of the campaign the supermarket has said it will roll out an additional 58 plant-based items under the Simple Truth label next year, according […]
Last September it was revealed that UK supermarket Morrison’s had launched its own-brand vegan line, V-Taste. Now due to successful sales figures and customer demand, it has again expanded the line with the addition of […]
Australian supermarket giants Woolworths and Coles are both planning to expand their vegan ranges to satisfy the increasing demand, according to comparison site Canstar Blue.