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UK

Abergavenny Fine Foods receives funding to develop vegan products

© Abergavenny Fine Foods

Company News

Abergavenny Fine Foods Receives Seven-Figure Investment to Move Into Vegan Market

September 27, 2020August 10, 2020

Welsh food manufacturer Abergavenny Fine Foods has received extensive funding from HSBC UK to help it expand into the vegan sector. The company mainly produces snack and party foods and has ambitious plans to expand.

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Olivia-Wollenberg of Livias

©Livia's

Food & Beverage

UK’s Fastest Growing Free-From Treats Brand Sells 7 Million Treats to Date, Launches Seedr Round Thursday

August 5, 2020August 5, 2020

UK startup Livia’s already has a following of 200,000 and is backed by a plethora of respected investors in the industry including  Jaap Korteweg (founder of Vegetarian Butcher), Michiel van Deursen (entrepreneur and investor focussing on plant-based businesses), and ex Mars president of ten years Andy Weston-Webb.

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Meatless Farm billboard

©Meatless Farm

Company News

The Meatless Farm Launches M…. F…. Catchy £1.55 Million Advertising Campaign 

August 18, 2020August 4, 2020

UK based The Meatless Farm reveals its nationwide £1.5 million campaign, which is aimed at former meat-eaters who have switched their diet during lockdown. The new campaign is supposed to offer a light-hearted approach to promoting the plant-based lifestyle in the UK.

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Gesunder Veganer Burger

© Fischer Food Design – stock.adobe.com

Studies & Numbers

Number of Trademarked Vegan Products In the UK Rises by 128%

August 3, 2020

Research by commercial law firm EMW has found that there was a dramatic rise in the number of trademarked vegan products in 2019. 107 trademarks were registered in 2019 compared to 47 the previous year — an increase of 128 percent.

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Oggs launches aquafaba egg alternative

© Oggs

Products & Launches

Oggs Launches World-First Aquafaba-Based Egg Product into UK Supermarkets

August 3, 2020August 3, 2020

Plant-based egg substitutes brand Oggs has announced it is launching its liquid egg alternative in major UK supermarkets. The product, made with aquafaba, will soon be available at Asda and Sainsbury’s.

more

Jessica of Little Bandits

©Little Bandits

Startups, Accelerators & Incubators

UK Startup Little Bandits Opens Market for Vegan & Allergen-Free Foods for Kids

July 30, 2020

UK based startup Little Bandits is the first free from and plant-based brand for kids, including all important vitamins for kids, excluding allergens and with low sugar content. The startup launched last week exclusively into 157 Asda stores with its debut product line of coconut-based strawberry and banana yogurts.

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Mitch's Kitchen Product Range

©Mitch's Kitchen

Society

UK Plant-Based Delivery Service Mitch’s Kitchen Partners With Charities, Donates Thousands of Meals

March 16, 2022July 29, 2020

UK based delivery service Mitch’s Kitchen, known for its gluten-free vegan ready meals, has donated thousands of meals to Mary’s Meals through a partnership with Work For Good, which helps small businesses donate to charities.

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Veggie Pret

©Veggie Pret

Products & Launches

Pret to Open New All-Vegan Bakery Counters in All Veggie Pret Stores

July 23, 2020

With the launch of its new all-vegan bakery, Pret A Manger will continue to offer versions of its classic baked goods, such as cookies, brownies, muffins and croissants, without the animal ingredients. The new vegan bakery counters will be available in all Veggie Pret stores for takeaway or delivery from this week.

more

waitrose

©Waitrose

Food & Beverage

Staggering Increase in Vegan Sales at Waitrose, Whose Customers are in Love With Oat Milk Products

July 22, 2020

BBQ season is underway and Waitrose UK is keen to be on top of the retail list this summer for animal-free options. Recently the supermarket reported vegan and veggie barbecue food sales soared by 80%, according to its website.

more

Higher Steaks bacon

©Higher Steaks

Science

Higher Steaks Develops World’s First Cultivated Bacon and Pork Belly Products

May 24, 2021July 22, 2020

Higher Steaks, a leading food technology company in the UK, yesterday revealed the world’s first cultivated bacon and pork belly, establishing the Bristol-based company as the market leader in the cultivated pork sector. We spoke with founder Benjamina Bollag and Head of R&D Dr. Ruth Helen Faram about pioneering this breakthrough.

more

Products & Launches

New Ready Meal Delivery Service Planty Launches in UK as Sales for Plant-Based Delivery Boxes Surge

July 23, 2020July 21, 2020

Following a successful trial in London, a new ready meal delivery service called Planty has launched and is ready to serve its DTC plant-based meals to the rest of the UK. Plant-based foods sales are surging, further accelerated by this latest pandemic as consumers make the link between animal agriculture and zoonotic diseases.

more

Mars Oat

©Mars

Food & Beverage

Mars Launches Vegan Chocolate Drink Mars Oat in UK as Oat Trend Continues

June 7, 2022July 21, 2020

Confectionery giant Mars has launched new certified vegan chocolate drink Mars Oat in the UK in response to the growing demand for oat milk products. So far, the company already launched a product line of two comparable drinks, imitating the taste of the well-known chocolate bars Galaxy and Bounty.

more

@Biff's Kitchen

Gastronomy & Food Service

Biff’s and BrewDog To Launch UK’s Biggest Vegan Food Delivery Service

July 20, 2020

After opening an all-vegan bar together in London last year, BrewDog announces the expansion of its relationship with Biff’s Kitchen in the launch of fully vegan delivery-only operation which will bring Biff’s Crispy Fried Jackfruit across the UK, beginning with five London sites plus Manchester, Liverpool, Glasgow, and Edinburgh.

more

Ikea is launching new vegan meatballs in the UK

© IKEA

Products & Launches

IKEA UK Launches Plant-Based Version of its Famous Meatballs

July 20, 2020July 20, 2020

Homeware store IKEA is launching a vegan version of its much-loved Swedish meatballs in the UK. The company originally hinted that it was developing the meatballs in June of last year.

more

Follow Your Heart has launched three of its products at Tesco

© Follow Your Heart

Company News

Follow Your Heart Products Launch at Tesco Supermarkets Across the UK

July 20, 2020

US brand Follow Your Heart has announced that three of its products are now being stocked at Tesco supermarkets across the UK. Vegenaise, the brand’s vegan mayonnaise, is available at over 500 stores nationwide, while its Medium Cheddar and Smoked Gouda Slices can be found at over 300 locations.

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