Customers buying Jaguar Land Rover’s Range Rover will now be able to specify an entirely vegan interior for the first time, thanks to a partnership with animal-free leather brand Ultrafabrics.
PETA Survey Finds Significant Increase in Brands Offering Vegan Car Interiors
A survey by animal rights charity PETA has found a considerable increase in brands offering vegan car interiors worldwide. PETA contacted the most popular car brands in the biggest global markets to find out whether they offer interiors free of animal-derived materials such as leather and wool. Cabin surfaces, seats, trim, and steering wheels were all taken into account. Mercedes-Benz and BMW confirmed that they now offer several models with vegan interiors; the latter recently announced that the 5 Series Touring would feature seat surfaces made from an innovative leather alternative called Veganza. Fiat also offers animal-free interiors, as does Volkswagen for several of its models available on the German market. Volvo, Citroën, Dacia, Peugeot, Renault, smart, and Polestar all offer vegan interior options either …