REBBL, a functional plant-based beverage brand, launched a new campaign, REBBL With a Cause, with actor and activist Ruby Rose, to drive donations to the Anti-Racism Fund (ARF). The brand announced its plans to contribute 5% of online sales to ARF.
B Corp Certification Gets a Major Update with New Standards to Tackle Urgent Global Issues
B Lab has introduced a new set of standards for B Corp Certification, marking a major update in the certification process. The updated standards, which represent the seventh iteration, establish clearer and more rigorous performance criteria for businesses seeking certification. The changes aim to drive more effective action on urgent social and environmental issues, including the climate crisis and rising social inequality. A more demanding certification The new framework shifts away from cumulative point scoring, requiring B Corps to meet specific standards across seven key “Impact Topics,” ensuring a more holistic approach to business performance. These topics include climate action, human rights, fair work, environmental stewardship, and justice, equity, diversity, and inclusion. Businesses must also develop governance structures that align with these priorities and demonstrate …
