It’s day one of our celebratory series about the wonderful world of plant milks, leading up to World Plant Milk Day this Saturday August 22. Our second brand today is an innovative new company from the USA called Take Two. Take Two upcycles waste barley from rejuvenated spent grain, the by-product of beer brewing.
Coors Beer Enters Alt Dairy Category with Upcycled Barley Milk
US beer giant Molson Coors is to enter the alt dairy category with the debut of its Golden Wing Barley Milk – a non-alcohol plant-based milk that will sit in the dairy aisle. Using upcycled barley and shiitake mushroom extract the company hopes to expand beyond the beer aisle and reach more consumers seeking healthier options. Using their knowledge of grains, Molson Coors is tapping into one of beer’s primary ingredients to produce Golden Wing Barley Milk. The milk is made with five natural ingredients, including non-GMO barley stock, pink Himalayan salt, and shiitake, and will be rolling out at select Sprouts and Whole Foods stores, according to the company. The moves follow a similar one from Coors’ traditional rival Budweiser, whose parent company Anheuser …
