beyond-chicken-tenders

©Beyond Meat

Food & Beverage

In Huge Expansion, Beyond Meat Chicken Tenders Coming to 8,000 New Retail Locations

Plant-based meat leader Beyond Meat (NASDAQ: BYND) announces the company is bringing its Beyond Chicken Tenders to 8,000 new retail outlets, significantly expanding the product’s distribution across the US.  Starting today, the Beyond tenders are available at select Albertsons, CVS, Sprouts and Whole Foods Market locations nationwide, and are expanding to all Kroger-owned grocery stores throughout April. With its latest growth, the brand says its plant-based meats will be more accessible to more consumers than ever. Award-winning chicken Made from protein-rich faba beans, Beyond Chicken Tenders offer the same crispy breading and juicy flavor as traditional chicken, the brand says. The tenders have 50% less saturated fat than the leading conventional brand of breaded chicken nuggets, with no cholesterol, antibiotics or hormones. The tenders also …

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Beyond Chicken

© Beyond Meat

Products & Launches

Beyond Meat Rolls Out Chicken Tenders into US Retail

Following the launch of Beyond Chicken Tenders into foodservice this year, Beyond Meat is now rolling out the alt chicken product into retail. In response to consumer demand, the Beyond Chicken Tenders will be available in select retail markets across the US. Starting from October, consumers will be able to find Beyond Chicken Tenders in the frozen food aisle in select Walmart, Jewel-Osco, Safeway NorCal, Harris Teeter, Giant Foods, and ShopRite stores across the US. Additional availability is expected to be added later this year. After working with pea protein for its iconic Beyond Burger, the protein in Beyond Chicken Tenders is derived from the faba bean, a nutrient-packed legume crop. The retail launch follows successful foodservice launches for Beyond Chicken products in A&W Canada …

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KFC plantbased

©KFC

Products & Launches

KFC Develops Plant-Based Option to Rival Trademark Fried Chicken Tenderloin and Strip

While the world faces increasing poultry shortages in the wake of Covid-19, KFC’s top executive in the US has revealed more about the brand’s plant-based developments. Kevin Hochman, president of KFC in the US, has commented that the fried chicken chain is developing a plant-based version of its trademark offering.  As KFC plans ahead for the inevitable future of alt chicken in the mainstream, vegconomist takes a look back at the biggest vegan developments for the fast-food icon:  June 2019 – KFC’s vegan Imposter Burger made by Quorn completely sells out across trial locations in the UK, reportedly selling 500% more than average menu launches.  January 2020 – After being “bombarded with pleas to bring back the vegan burger”, KFC makes Quorn chicken burger option …

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Beyond Chicken Tender Slider

Beyond Chicken Tender Slider ©Beyond Meat

Products & Launches

Beyond Meat is Aiming to Disrupt the Poultry Category With Today’s Launch of Beyond Chicken Tenders

Beyond Meat today announces the launch into US food service of its Beyond Chicken Tenders, which the cult brand and plant-based IPO pioneer describes as a breakthrough result of nearly a decade of R&D, stating, “We’re innovating the poultry market with the new Beyond Chicken Tenders”. The new product, whose launch was rumoured this April, is created with fava beans and peas, and according to the company, the product scored at parity in overall flavor to conventional chicken tenders in consumer testing. Plant-based chicken products are in no way new to the market and have existed in various formats for decades, though it can be assumed that the Beyond product will have something different to offer and this will of course attract attention for its …

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Beyond Burger 3.0

©Beyond Meat

Products & Launches

Beyond Meat Launches Beyond Burger 3.0 as Sources Reveal Beyond Chicken is Coming Soon

Beyond Meat today unveils the latest variant of the Beyond Burger, the third iteration since the first was launched back in 2016. Additionally, according to Bloomberg today, unnamed sources have disclosed that a Beyond Meat chicken product is soon to be released and that the company is preparing its customers for its launch.

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KFC plantbased

©KFC

Food & Beverage

KFC’s Beyond Fried Chicken Completely Sold Out in Five Hours

KFC’s Beyond Fried Chicken launch underestimated consumer demand and sold out in under five hours. In several hours, KFC guests purchased the same amount of plant-based chicken Kentucky Fried Chicken would sell, on average, of popcorn chicken in one week. Peyton Klemm, a representative for KFC US, told vegconomist that the lines were consistently wrapped around the Atlanta KFC beginning at 8 am. Moreover, the drive-thru lines were also double-looped throughout the day. For the plant-based chicken debut, the Atlanta restaurant was turned green and topped with a Beyond Fried Chicken bucket. According to Klemm, KFC will evaluate the results and customer feedback to determine the best way forward beyond the Atlanta test, which could include a more extensive test or national rollout. Klemm has …

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