Beyond Meat Continues to Expand in Europe with Launch of Wendy’s Plant Burger in Georgia
Beyond Meat and Wendy’s Georgia announce the launch of a new plant-based meat burger — the Wendy’s Plant Burger — in all 19 Wendy’s locations across Georgia. The collaboration targets the growing demand for meat-free options in the country and marks a further step in the company’s expansion across Europe, where plant-based food sales have been rising, signaling an interest in sustainable alternatives to animal products. The company’s presence on the continent remains strong, with new products launching through retail and food service in the UK, Germany, the Netherlands, Switzerland, Spain, Slovenia, Belgium, Italy, Romania, Austria, the Baltics, and Malta. Just last month, McPlant Nuggets made with Beyond Meat’s chicken rolled out to over 1,500 McDonald’s locations across France. “We’re proud to be partnering with Wendy’s …
