Clothing

Plant-based sequins

Image courtesy of Stella McCartney.
Textiles

Stella McCartney Debuts “First Ever” Garment Made With Plant-Based Sequins

Stella McCartney has developed what is claimed to be the first ever garment made from plastic-free, plant-based sequins. The sleeveless Biosequin® jumpsuit has made its debut on the cover of American Vogue, modelled by Cara Delevigne. It is not yet commercially available, but is said to showcase the potential benefits of the material. Developed by a company called Radiant Matter, which specialises in “colour and material solutions for the circular economy”, Biosequins are made from plant-derived cellulose. They are fully biodegradable and contain no plastic, metals, minerals, or synthetic pigments.  According to Stella McCartney, conventional sequins are made from synthetic materials such as PVC or polyester film, which are harmful to the environment and contain chemicals that could have a negative impact on human health. …

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Gomorrah Weekender Compostable Shirt

©Gomorrah
Fashion, Design & Beauty

Gomorrah Introduces “World’s First” Compostable, Plant-Based Luxury Menswear Shirts

In an industry still dominated by fast fashion and disposable culture, Gomorrah is one menswear brand on a mission to create compostable, plant-based luxury clothing. In the US alone, 22 billion pounds of clothing are thrown away in landfills every year, often polluting the environment with toxic dyes and plastic-derived fibers that can take centuries to break down. In response to this ongoing crisis, Gomorrah has embraced sustainability by creating the Compostable Collection, the world’s first 100% compostable and vegan-friendly shirts in luxury menswear.  Elegance meets eco-friendly The soon-to-be-launched collection features premium button-down shirts made with fully organic cotton, non-toxic dyes, and zero-waste buttons. Most importantly, the brand states, the shirts are designed with the garment’s entire life cycle in mind, and made only with …

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I.D.E.A. Studios Earthling Ed Winters

© I.D.E.A. Studios
Fashion, Design & Beauty

Earthling Ed Launches I.D.E.A. Studios Ethical Fashion Brand 

UK vegan activist and public speaker Ed Winters, AKA Earthling Ed, has launched I.D.E.A. Studios, a new ethical clothing brand. Born from the concept of spreading the message of animal rights across the globe, the new collection is available online now.  Based in Canada, I.D.E.A. Studios is creating high-quality, ethical, sustainable streetwear without human or animal exploitation. I.D.E.A. is an acronym for ‘I don’t eat animals’ – a statement that has never been more important to put forward into the world, says the brand. Produced with sustainability and ethics in mind, the brand uses fabrics such as organic cotton and recycled plastic bottles and, of course, free from any animal products or derivatives, including the inks which are entirely vegan.  In addition, I.D.E.A. only works …

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Tabitha Brown Target Collection

©Target
Fashion, Design & Beauty

Tabitha Brown and Target Announce New “Tabitha Brown for Target” Clothing Line

Tabitha Brown, a pop culture superstar known for her cheerful take on vegan cooking, is partnering with retail chain Target to launch Tabitha Brown for Target – a new clothing and accessories line spanning apparel, swimwear, food, entertaining and more. The line will debut June 11 online and in most Target stores.  Tabitha Brown for Target features four limited-time collections set to launch over the next year. Offered at affordable, “only-at-Target” values, the first collection will include 75 brightly designed clothing and accessories offered in a size range of XXS-4X, with most pieces priced under $30.  Growing the relationship According to the chain, it decided to expand its partnership with Brown after working with her on social media content over the past two years. “Tabitha …

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©VFC

Fashion, Design & Beauty

Vegan Fried Chick*n Brand VFC Launches Ethical Clothing to Cluck the System

VFC – the vegan fried chick*n company and activist brand launched by Veganuary’s Matthew Glover and chef Adam Lyons – has launched a range of sustainable merchandise created by vegan brand ETHCS. The range is produced under GOTS (Global Organic Textile Standards), is Fair Wear certified, climate neutral and Soil Association Organic. It consists of:  Short-sleeve Tee, featuring a chicken farmer, with wings graffiti-stencilled onto bird Short-sleeve Tee, featuring a butcher, with a stem of wheat in place of his knife Short-sleeve Tee with the VFC logo on the front and “Cluck the System” on the back Long-sleeve Tee, with VFC’s unique graffiti symbols down one arm, and “Cluck The System” down the other Hoodie, with the VFC logo on the front, and wings graffiti-stencilled …

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vegan fashion fashion week berin

© Kraftwerk Berlin / Neonyt / Messe Frankfurt Exhibition GmbH
Fashion, Design & Beauty

New Guidelines from the BRC Ensure Vegan Fashion is 100% Animal-Free

New guidelines have been set out by the British Retail Consortium, now that vegan fashion is on the rise, to ensure that clothes, shoes and accessories claiming to be vegan are in fact genuinely 100% free of animal products. The BRC in its new guidelines tells retailers to be cautious and not to make any claims of sustainability simply because it appears to be animal-free.  All claims should be substantiated, and fashion labels must not claim a product is sustainable simply because it contains no animal derived materials. The organisation collaborated with its members in the production of this “Voluntary Guideline on Veganism in Fashion” in order for the growing number of shops and brands to faithfully adhere to expected standards and be able to …

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Birkenstock Logo

© Birkenstock
Fashion, Design & Beauty

Shoe Manufacturer BIRKENSTOCK on Vegan Success Course

In recent years, the successful shoe manufacturer Birkenstock has been constantly expanding its range of shoes made from plant-based materials. In addition to the company’s award-winning shoes, buyers in Birkenstock’s other product categories are also looking for vegan products. Awards for vegan shoe range Vegan versions of five different types of Birkenstock sandal, as well as a clog model, are all available in various colours. In September 2016, the long-established company received the PETA Deutschland Vegan Fashion Award for the vegan version of its classic sandal “Madrid”. The following year, BIRKENSTOCK received the Libby Award from peta2, PETA USA’s youth organisation, for being the “Most Vegan-Friendly Shoe Company”. Young people from all over the world were able to vote online to decide on the winners. “We …

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Lyst logo

©Lyst
Society

Vegan Sneaker is Most Searched For Product on Fashion Search Engine Lyst

The steadily-growing vegan trend is not limited to food; this has been confirmed by a recent analysis of the fashion search engine Lyst. The vegan Stan Smith sneaker, designed by Stella McCartney with Adidas, leads the rankings of the most popular and sought-after products in Germany. In total, 80% more sustainable and vegan fashion was searched for this year than last year. In its recent analysis, the fashion search engine Lyst examined the most popular sustainable brands and products among Germans and also drew international comparisons. The top 10 most searched items are dominated by bags, sneakers, and jackets. First place goes to the Stan Smith sneaker, a vegan product. Lyst was founded in London in 2010 and is the world’s leading fashion search engine. …

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oeti-textilien-vossen-678x381

© VOSSEN GmbH & Co. KG
Company News

Certification Company Collaborates With Vegan Society Austria to Certify Vegan Textiles

The Vienna-based Institute for Ecology, Technology and Innovation (ÖTI) has started carrying out audits of textile companies to allow them to obtain the vegan logo (V-label) of the Austrian Vegan Society. The first pilot project with long-standing ÖTI customer Vossen – one of the leading terry cloth manufacturers in Europe – has already been successfully carried out. Challenge: Plant-based textiles are not always vegan “Veganism is a global trend – we believe that our world-first certified towel collection also has great international potential. We are just beginning to introduce our towels to the world,” says Paul Mohr, Managing Director of Sales and Marketing at Vossen. “At the beginning of the process there was the realization that cotton towels are not always vegan. The biggest challenge …

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algiknit

© AlgiKnit
Fashion, Design & Beauty

How AlgiKnit Plans to Transform the Fashion Ecosystem with Seaweed Fibers

AlgiKnit is a New York-based biotech start-up producing durable seaweed yarns. The company aims to conserve the maritime ecosystem whilst creating a sustainable and ethical fiber which can be processed into textiles for the fashion industry. To produce the yarn, the research team extracts a substance called alginate from seaweed or algae. The alginate is combined with other renewable biopolymers for further processing. The biodegradable fibre is strong and elastic enough to be knitted into a textile. It is also suitable for use in 3D printing processes. The yarn gets its colour from natural pigments. Compared to conventional industrial dyeing, less water is required, and the use of toxic dyeing chemicals is completely unnecessary. The entire production process also has a very low carbon footprint. …

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orange-fiber-logo

© Orange Fiber S.r.l.
Fashion, Design & Beauty

How Orange Peels Can Become a Luxury Scarf

The innovative use of unusual plant-derived raw materials in the textile industry is still in its infancy. However, production residues such as fruit peels and fruit stones, which are by-products of food processing, are increasingly attracting the attention of textile producers who transform natural resources into new materials. These include the Italian company Orange Fiber, which uses groundbreaking technology to process orange peel into high-quality textiles.

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vegan fashion fashion week berin

© Kraftwerk Berlin / Neonyt / Messe Frankfurt Exhibition GmbH
Fairs & Events

Vegan Fashion Highlights from the Berlin Fashion Week

From January 15th to 17th, a trade fair for sustainable fashion took place at Kraftwerk Berlin. NEONYT replaced the previous fairs Ethical Fashion Show Berlin and Greenshowroom to create a global hub for fashion, sustainability and innovation. We took a look around NEONYT and selected three labels which are breaking new vegan ground with their fashion.

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