“We’ll never be this young again!” is something older ladies like to exclaim over a liqueur. But cream liqueurs are not a dusty niche product. That has become especially apparent with the introduction of Baileys Almande – a cream liqueur that appeals to the rather younger target group of healthy and vegan consumers. In an interview with the PR department of Diageo Germany, we learned more about the (vegan) developments in the company.
Baileys Launches Non-Dairy Liqueur Made with Oat Milk in the USA
Baileys, the creator of Original Irish Cream Liqueur, has expanded its range in the USA with a new product — Baileys Non-Dairy Liqueur Made with Oat Milk. The new liqueur combines plant-based milk with smooth Irish whiskey, and is available in two flavors — Coffee Toffee and Cookies & Creamy. According to Baileys, the beverages are best enjoyed in hot or iced coffee, in cocktails, or on their own. “Coffee can be so much more than just a part of your basic morning routine,” said Milly Shome, Director of Baileys & Liqueurs, DIAGEO North America. “With Baileys Non-Dairy Liqueur Made with Oat Milk, we wanted to bring the flavor and something extra special to turn even the simplest of moments into memorable experiences.” “Exciting new …