Natural fast food chain LEON recently announced it will strengthen its presence on the shelves of British supermarket giant Sainsbury’s with a wide range of vegan options in response to the restaurant crises arising from the pandemic.
How Has Covid Affected the Plant-Based Industry 12 Months Later?
After 12 months, COVID-19 is still having a major impact on consumers attitudes and behaviours in the food and beverage market. Although concern towards the virus has slightly decreased, consumers are still suggesting that the pandemic has shaped the way they will look at their dietary habits for the future. COVID-19 has had a significant impact on consumer lives and how they go about their day-to-day activities. One key factor it has impacted is the way consumers look at their diets. Yes, consumers were already showing signs of looking to adopt a healthier lifestyle, however the pandemic has highlighted this process and brought it to the forefront of consumer minds. FMCG Gurus consumer insights show that in February 2021, 76% of global consumers stated they …