Hybrid

© Cosun Beet Company

© Cosun Beet Company
Meat- and Fish Alternatives

Hybrid Without Compromise with Fidesse®

Meat is becoming increasingly expensive, and the call for sustainability is becoming stronger. The answer from the meat processing industry: hybrid products. They are cheaper and more sustainable, but are they just as tasty? With Fidesse® from Cosun Beet Company, the answer is: yes! Meat: a major emitter for retail & foodservice Meat is one of the products with the highest greenhouse gas emissions in the total operations (scope 1, 2, and 3) for retail & food service. Meat is therefore under scrutiny. Many supermarkets are taking measures to reduce the climate impact of their meat offerings. They turn to their suppliers (scope 3) and ask: what is the CO2 footprint of your product and what are you doing to reduce it? The answer: hybrid …

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Alicia Humpert ADM

Alicia Humpert © ADM
Interviews

ADM: “More Consumers Understand Protein Consumption Is Not an All-Or-Nothing Approach”

Archer Daniels Midland (ADM) is a global leader in nutrition and agricultural processing. With an extensive portfolio of plant proteins—including soy, pea, wheat, and emerging sources like algae and chickpea—the company is dedicated to driving advancements in taste, texture, and nutritional quality to meet shifting consumer demands. In this interview, we speak with Alicia Humpert, Director, Protein Marketing, EMEA, ADM, whose extensive experience in consumer and product strategy has positioned her as a leader in the evolving protein landscape. ith over a decade in brand management and product development, she brings a deep understanding of global markets, consumer behavior, and innovation in alternative proteins. We discuss key trends from 2024, including the rise of blended and hybrid protein solutions, which are gaining traction among flexitarian …

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Both Burger by 50/50 Foods

50/50 Foods
Protein

A Deep Dive Into Blended and Hybrid Meats: What, Why, and Who Exactly Are These For?

As Lidl Netherlands today announces the launch of a blended mince product containing 60% beef and 40% pea protein — which it claims generates 37.5% less CO2 than regular mince and is 33% cheaper — we take a deep dive into blended and hybrid products and compile responses and opinions from experts and producers of such products to examine what are they, who is making them and why, and for whom. First things first: the definitions. “We tend to use the term ‘blended‘ to refer to products that are a mix of conventional and plant-based/ alt protein, and the term ‘hybrid‘ to refer to products that are a mix of cultivated meat with plant-based,” explains the GFI to vegconomist. Protein of the future will look …

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Perfect Day and Unico Nutrition launch a hybrid protein powder featuring whey protein from fermentation and dairy proteins

© Unico Nutrition
Fermentation

New Chapter for Animal-Free Whey Protein: Perfect Day Expands into the Hybrid Dairy Category

Perfect Day, now describing itself as a producer of whey from fermentation, rather than a producer of animal-free whey, announces a partnership with sports supplements brand Unico Nutrition to launch what they claim is the first-ever hybrid protein powder, Apollo II. The new product — not vegan — is a hybrid version of Unico Nutrition’s best-selling protein powder. Its unique formula combines grass-fed milk protein, egg white, and sustainable whey made from fermentation, explains Perfect Day. “This first-of-its-kind hybrid product, combining the best of traditional dairy and our dairy from fermentation, marks an exciting new chapter in how we are extending our kinder, greener impact. Unico’s Apollo II brings to life what’s possible when you are deeply committed to collaboration,” says Paul Vraciu, head of commercial at …

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