Consumer Study Shows Yeast Oil Surpassing Palm Oil in Consumer Appeal Across Europe
A new consumer study has revealed promising results for yeast oil as a potential substitute for palm oil in food products. The study, commissioned by NoPalm Ingredients, surveyed 1,350 participants across the Netherlands, Germany, and France, examining how consumers respond to yeast oil when used as an ingredient in margarine. The findings indicate that yeast oil is viewed more favorably than palm oil in both Germany and France, with respondents rating it as both a healthier and more environmentally friendly option. Additionally, yeast oil was found to meet the standards for product appeal and purchase intent, suggesting that its adoption as a fat alternative in margarine would not negatively impact sales. The study, which focused on margarine due to its high oil content and common …