Pukka Pies

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Studies & Numbers

Report Says 50% of Brits Will Be Vegan or Vegetarian by 2040

A report commissioned by No Meat May has found that by 2040, 50% of UK consumers will avoid meat and 15% of will be fully vegan. The research was conducted by food futurologist Dr. Morgaine Gaye, who previously predicted the pandemic. Dr. Gaye’s research also found that within two decades, Generation Z will no longer see meat as masculine and will be ashamed to buy it in public. Reportedly, almost half of this generation already feel embarrassed when buying products containing dairy. “Dr. Gaye’s report highlights the urgency in switching to a plant-rich food system as quickly as possible.” The report also issues stark warnings about the environmental impact of animal agriculture, predicting that the planet could be uninhabitable within three decades if meat consumption …


cows animal agriculture

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New Study: “We are on the Cusp of the Fastest, Deepest, Most Consequential Disruption in History”

A highly revealing and impactful new report has been released today by RethinkX, which predicts the most disruptive change in modern times, with dairy and cattle industries collapsing by 2030. It states that “society should be prepared for the dramatic changes to an industry that has not seen this scale of disruption in thousands of years.”