Tifany Mazza

Supplied by Tifany Mazza

Opinion

Op Ed: Tifany Mazza, Founder of Not to Die For – The End of the “Green Tax”

Tifany Mazza is the founder and creator of the curated vegan and cruelty-free marketplace Not to Die For, and also the founder and digital marketing director of tykio., a digital marketing agency. With over a decade of experience Tifany has successfully crafted notable, measurable results, and has had the privilege of leading actions for companies including V-dog, Nestlé and Haus Labs by Lady Gaga, to name a few. In this article, Tifany discusses the shifting consumer expectations around vegan and ethical products. She explains how the traditional “green tax,” or premium pricing for such goods, is becoming outdated as consumers demand both affordability and ethics. Brands that adapt to this trend by offering competitively priced, ethically produced products will succeed, while those that cling to …

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Bull in a Climate Shop report by Friends of the Earth and Profundo

© Profundo / Friends of the Earth

Society

The Shocking Truth of How Subsidies Impact the Cost of Plant-Based vs. Animal Meat

There’s a prevailing narrative that plant-based meat alternatives are more expensive than meat, making them less accessible to many consumers. However, a critical, often overlooked element in this discussion is the profound impact of government subsidies on market prices. Multiple global studies and data as described below highlight a substantial gap in government support, with meat and dairy producers receiving a lion’s share compared to their plant-based counterparts. This financial imbalance, fueled by policy decisions and the formidable lobbying power of the meat and dairy industries, plays a crucial role in maintaining lower prices for animal products at the expense of plant-based alternatives.  The subsidy gap Government subsidies designed to support the agricultural sector are distributed in a manner that heavily favors meat and dairy …

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