Alt Meats Approach Price Parity in France as Beyond Meat Becomes 40% Cheaper
New figures from France suggest that plant-based meats are close to price parity with conventional meat, as high inflation amongst other factors continues to affect the price of animal products. According to market analyst Xerfi, meat alternatives have been less affected by rising costs, due to increased economies of scale and the compression of margins. In fact, the prices of some plant-based meats have actually fallen, despite inflation, mirroring a GFI report from April in which data from 13 countries demonstrated that the prices of these foods have been less affected by inflation than conventional animal products. For example, Beyond Meat’s burgers dropped from €27 to €16.34 per kilogram between 2020 and 2023 — a 40% reduction that brings them close to price parity. Meanwhile, …
