Following news last year that Chobani, had launched a plant-based range of oat-based drinks, cultured oat blends, and dairy-based creamers; the US brand now announces it is extending that range for launch this month, to include dairy-free Greek yogurts and probiotic drinks.
Former Dairy Industry Duo Launch New Brand Yoi Inspired by Japanese Fermentaton
Yoi, a new plant-based food and beverage company, has launched in Bay Area independent grocers this month with a range of probiotic nut and seed milks. Co-founders Ellie Wells and Tosh Nakagawa were inspired by the ancient art of Japanese fermentation and previously worked together in the dairy industry for over a decade. Yoi’s flavored beverages are created from simple organic ingredients including almonds, coconut, and pumpkin seeds. “We’re thrilled with the beverage that we created,” said Ellie Wells “It was a non-negotiable for us that Yoi be organic and with a great nutritional profile — a high count of probiotics plus prebiotic fiber and plant protein, without added sugar — while also tasting good. So we went through quite a few different ideas and …